Cindy Sherman is known for her conceptual portraits. The artist’s most famous works, including “Untitled Film Stills” (1978-80), feature herself in different guises: the star of a B-movie for example, or the subject of a European portrait painting. For her latest project – created in collaboration with Harper’s Bazaar – she’s devised a wholly different kind of alter ego: a modern-day street-style star. In this series satirical portraits, which are to be published in the magazine’s March issue, Sherman poses in a selection of outfits by Prada, J.W.Anderson, Marc Jacobs, Miu Miu, Gucci and Chanel.

Coinciding with the rise of fashion blogs in the early 2010s, peacocking street-style stars now gain almost as much attention at fashion week as the runway shows themselves. Though widely spread, this phenomenon hasn’t been without its critics – most famously, then-style editor of the International New York Times Suzy Menkes who lambasted the trend in an article entitled “The Circus of Fashion”. Sherman’s series, which she and Harper’s Bazaar have nicknamed ‘Project Twirl’, gently mocks the street-style phenomenon and those proliferating it.

“I just loved the description of these people,” Sherman says. “These characters who go to the fashion shows – and twirl, as you talk about.”

Of course, this isn’t Sherman’s first foray into the world of fashion; Raf Simons cited her as inspiration for his most recent collection, she collaborated with Louis Vuitton on a handbag and starred in a 90s Comme des Garçons campaign.

Read the full story and see more pictures here.