Today (February 26), we’re excited to announce the launch of Dazed China, arriving in June 2026.

Rooted in Dazed’s history of independent publishing and storytelling from the bleeding edge of culture, the platform is conceived for a new generation of Chinese creatives, shining a spotlight on emerging voices across fashion, art, music, film and digital culture. It also marks a new chapter in a long-term partnership between Dazed Media and Meta Media Group, which began in 2017 with the launch of Nowness China.

The new launch of Dazed China isn’t just an extension of this existing collaboration, however. Nowness China has fostered a relationship built on cross-cultural collaboration and mutual respect; Dazed China will continue this ethos while pushing things in a whole new direction. Featuring original, locally-produced content alongside stories from Dazed’s global network, it will serve as a space for exchange between China’s thriving creative communities and the wider world.

“Dazed has always been about giving space to young voices before the rest of the world catches on,” says Jefferson Hack, co-founder and CEO of Dazed Media. “Dazed China will platform the next generation that’s shaping culture in real time: online, offline, and on their own terms. This will be China's most exciting new Gen Z platform.”

With this aim in mind, Dazed China’s founding editorial team includes editor-in-chief Audrey Hu, deputy editor and head of social media Jas Xue, fashion director Sharon Chiu, and art director Scene Peng.

“This generation doesn’t wait to be represented, they build their own platforms, aesthetics, and communities,” says Hu. “Dazed China will reflect that reality and contemporary voice. It’s a space for experimentation, honesty, and voices that feel urgent now, not polished for approval.”

Ted Stansfield, editor-in-chief at Dazed, adds: “Dazed has always grown through fresh perspectives and shared creativity. I’m excited to welcome Audrey and the Dazed China team. Their point of view will play a vital role in how the brand continues to evolve globally, opening up new conversations and creative collaborations across the network.”

Enabling this evolution, Meta Media Group is one of China’s leading cultural media companies. “China’s Gen Z is one of the most creatively fluent generations in the world,” says chairman and founder Thomas Shao. “They’re visually literate, digitally native, and culturally confident. Dazed China speaks directly to that energy. This launch reflects our belief in youth-driven media that doesn’t just document culture, but actively participates in shaping what comes next.”