As we travel through some of the best Chromatica Ball costumes so far, Gareth Pugh and Bradley Sharpe tell us exactly what it was like designing for pop’s high priestess
So thrilled that Lady Gaga managed to get leave from the cash register to do the Chromatica Ball. Or was that the dentists? Or Starbucks? Or Jordan’s Taekwondo team? I don’t know – Stefanie Germanottta has taken on many guises, shapeshifting in and out of culture since ancient Babylon, apparently. Over the last decade, at least, she has emerged as an egg, a Chateaubriand, and an overbearing Italian, approaching fashion much like a lizard would shed its skin, born and reborn again as a bare-footed Victorian doll, or whatever this is.
Through clothing, Gaga has built a kaleidoscopic, freak-flag brandishing universe, positioning herself as a high priestess brooding over a coven of needy little monsters. Only, since becoming a Serious Actor, she rarely haunts the streets of New York in latex tentacles or multi-storey stilettos, choosing instead to inhabit the soul of some kind of Old Hollywood starlet. But as shakily-filmed footage from Gaga’s current tour emerges online, she seems to have returned to herself – the master, the muse, the spectacle. The whole thing is a lesson in fashion pageantry, with Gaga careening through the archives of Christian Lacroix, Alexander McQueen, and Gareth Pugh, picking up the work of newgen designer Bradley Sharpe and Natali (her sister) along the way.
It would be tempting to describe this as “never the same, totally unique, completely not ever been done before,” but that would be a lie. Alongside former Dazed editor Nicola Formichetti, Gaga’s affiliation with high fashion has led to campaigns for (and close allegiances with) Donatella Versace, Thierry Mugler, Jean Paul Gaultier, and Marc Jacobs, among so many of the industry’s most prestigious creatives. Perhaps what’s most impressive about the Chromatica Ball, though, is that Gaga has seemingly placed a ban on spangled bodysuits. And, for that, I will not be mentioning the jockstraps, which will no doubt come hoicked across the waists of all the Gaggots – sorry, Monsters – pouring into London’s Tottenham Hotspur Stadium next weekend.
lady gaga wearing the finale bridal look from christian lacroix haute couture f/w 2007 for the 4th interlude of “the chromatica ball” pic.twitter.com/BrDPbPXagn
— ً (@muglerize) July 18, 2022
Needless to say, getting a Gaga co-sign is a big ticket for any designer, but that holds particular resonance for the likes of Sharpe, who always felt seen by her particular brand of outsider anthems. “I remember buying a printer and using the entire first cartridge on printing Google Images for a wall in my room that was entirely of her,” he says. “And she is beyond a dream to work with.” Having designed a gruesome, 18th century-inspired gown for Nick Knight’s video interludes, he says “there’s usually such a barrier between the artist and the designer, but Gaga’s team knows no boundaries and are completely committed to delivering art. I’ve worked with a lot of celebrities before and the chances of doing an in-person fitting is always so slim – you just get handed their measurements via email – but it was so different with Gaga, she gave me the time I needed to make things perfect.”
Gareth Pugh, who designed a hard-shelled opening look for the Chromatica Ball, feels the same. “She’s like a dream collaborator and she’s so lovely, too, she knows people working on the tour probably haven’t slept for a week. Like, she gave everyone in my team a hug, which is rare, and my interns went mad for that, obviously.” In terms of the inspiration behind the piece, Pugh looked to David Bowie’s 1979 SNL performance, producing a concrete-mirrored sarcophagus that chimed with Gaga’s Brutalist staging. And though her fans are already throwing threads together about what each and every visual might represent, much of this was left in the hands of her collaborators. “For me, I really liked the idea of something bright, optimistic, and joyful coming out of the ashes, like Gaga coming out of the bunker. When you want to rebuild something within you, you always have to knock something down.”
Below, we spotlight Gaga’s best Chromatica Ball looks so far – from Alexander McQueen to archival Christian Lacroix – as Pugh and Sharpe go deeper into the process and meaning behind their own creations.
BRADLEY SHARPE
Within the first few minutes of the Chromatica Ball, Gaga slips into a liquid-metal ballgown, styled with a spike-studded face mask, which she later removes and passionately makes out with. “The tour is her own museum of brutality which takes you through different stages of grief, and this was part of the opening interlude, so the look had to feel quite confronting and poignant,” Sharpe explains. Looking at the emotional freight that so many women have been burdened with since the the dismantling of Roe v Wade, Sharpe wanted to telegraph a sense of embattlement. “That’s why we delved into our SS22 collection for inspiration, which references the satirical lense in which men portrayed women during the 18th century. The result isn’t just any fashion film with Nick Knight, it’s a loud, hysterical, and brave masterpiece.”
NATALI GERMANOTTA
Contributing three of the tour’s most buckwild looks is Natali Germanotta AKA Gaga’s sister. First, there’s the blood-red wisp of a dress with sequined veins and peak-shoulders that Gaga wears as she is hauled into the audience’s eyeline on a concrete slab for “Alice”. And then there’s a latex, BDSM-inspired corset with horned shoulders that Gaga thrashes about in during “Sour Candy”. But perhaps the most berserk of Natali’s creations is an all-consuming Egyptian-gold gown that appears during “Free Woman”, pilfered seemingly, from Andrew Lloyd Webber’s Joseph and The Amazing Technicolour Dreamcoat.
GARETH PUGH
Having worked with Gaga on numerous occasions already, stylist Sandra Amador approached Gareth Pugh in June to design two looks for the tour. “Gaga came to west London to shoot content with Nick Knight and we had five days to turn around the toiles, which we presented to Gaga in her hotel room during an initial fit before she headed off to north London to start rehearsals. We didn’t quite realise we were talking about the opening look until we saw the first gig in Dusseldorf, though,” he says. “The idea for that outfit was to be a hard-structured sarcophagus based on an iconic David Bowie performance on SNL, where Klaus Nomi performed as a back-up dancer. It looked like one of those things you put your head through on Brighton Pier. Nomi then went to a costume designer who asked for a cheaper version of that look, which became his iconic triangular jacket. Gaga’s version is like a concrete sphynx, it opens down the middle to reveal mirrored interiors.”
GARETH PUGH
To feature in Nick Knight’s video interludes, creative director Nicola Formichetti got in touch with Pugh, demanding “something with big shoulders” – which wasn’t exactly a tall order, given Pugh’s penchant for bulwark sculptures. “That outfit is from SS07 and it’s something we’ve done a lot with in the past, we made a bronze version for Gaga when she performed at X Factor in a giant bath.” As for Gaga – the person – Pugh is quick to relay her fashion fluency. “When she first started, she’d make her own stuff and was very hands-on, so she really gets it. Our fitting was a long hour, which is very unusual. She’s a dream collaborator and I think Nick would agree, she gives everything to her art but she also knows she can’t do everything herself, which means she truly collaborates with people.”
ALEXANDER MCQUEEN
Having sold her soul for three Armadillo Boots back in 2015, there was always going to be some Alexander McQueen on tour with Gaga. Although the beauty entrepreneur and the late-designer only shared a brief friendship, she has always remarked on the major impact that McQueen had on her life. And, as such, Sarah Burton is now an official outfitter to Planet Chromatica, proffering a cropped biker jacket with metal eyelets and crystal harness embroidery alongside a cropped jacket – made from molten gold moiré – paired with matching wide-legged trousers. It compounds a longstanding tradition of Gaga in McQueen, which has evolved like a posthumous muse-master relationship, inspiring her "Fashion Of His Love" anthem and countless blockbuster red carpet appearances.
lady gaga wearing the finale bridal look from christian lacroix haute couture f/w 2007 for the 4th interlude of “the chromatica ball” pic.twitter.com/BrDPbPXagn
— ً (@muglerize) July 18, 2022
CHRISTIAN LACROIX
During the tour’s fourth interlude, Gaga emerges reborn, wearing the bridal look from Christian Lacroix’s AW07 haute couture collection. Later in the same video, she steps into another finale number, this time from Lacroix’s AW09 fantasia. Almost oppressively embroidered, the image of these satin gowns with their extravagantly-gilded headdresses evoke that of a saint in a devotional Renaissance painting. It’s eye candy of the highest order, but it’s also pure Gaga lunacy, which could only come from an encyclopaedic knowledge of fashion’s greats.
AZIZ REBAR
For the show’s second act, Gaga tapped emerging London designer Aziz Rebar, whose repertoire reads like some kind of ode to Beelzebub – all exoskeletal alienoids and deep sea horrors. Fitting, then, that Rebar should costume “Monster”, transforming Gaga into a zombified beast in a bloodied, transparent breastplate – made in collaboration with Vex Latex – and a reptilian-winged puffer jacket. Thoughts and prayers go out to Gaga, though, who barely unclenched her hand from that carpal tunnel monster grip for the number’s entire duration. “SHE ATE MY HEART,” Rebar says, outing himself as a little monster.
XTIAN MEDICI AND DEADLOTUS COUTURE
Perhaps the most “Gaga”of all these looks, however, was one devised by Xtian Medici, a porn star purveyor of fantastical fashion, and Deadlotus Couture, a London-based brand which trades in latex showstoppers. Having made the antennae headpiece back in 2020, Medici’s Chromataphore 3 Helmet served as the starting point for Deadlotus’ erotic-beetle leotard, with both creatives drawing inspiration from the oil-slicked insect women of Thierry Mugler – who was responsible for Gaga’s robo-patient look in “Papparazzi”. That Gaga can volley between the ornate historicism of Lacroix and something as absurd this, is testament not only to her team’s trawl net of references, but a nonsense approach to fashion that values imagination and entertainment over staid notions of taste – positoining Lady Gaga as one of pop culture’s most generous makers.