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Sunnei: Summer 2022
All clothes and accessories worn throughout SUNNEI AW22Photography Dan Tobin Smith, Styling Imruh Asha

Sunnei’s freaky, furry fashion gets cranked through the carwash

Imruh Asha and Dan Tobin Smith contort the Italian label’s SS22 collection across the pages of Dazed’s new issue

Taken from the summer 2022 issue of Dazed. You can buy a copy of our latest issue here.

If AW22 was the season that fashion got freaky then Sunnei was one of its most mad-making merchants. As guests were made to stand (not sit) on metal benches, designers Simone Rizzo and Loris Messina debuted a collection that bucked the traditional form of clothing, full of neoprene tailoring and the kind of tactile knitwear which looked as though it had been forged from a microfibre cleaning mitt or some kind of tendrilous car-washing column. 

Of course, Sunnei has never taken itself too seriously – TBT to those glass-blown dildos – and this offering was no different, with models running (not walking) in colour-blocked compression tops and cloaking outerwear crafted with sloping, curvilinear zips. Click through the gallery above to see the collection in full bloom, as shot by Dan Tobin Smith and styled by Imruh Asha in the summer edition of Dazed.