Photography Glen LuchfordFashion / NewsA flock of flamingos invades Gucci’s pre-fall 2016 adGlen Luchford paints an eccentric picture for the brand’s pre-fall 2016 campaignShareLink copied ✔️March 29, 2016FashionNewsText Talisa Trantino Gucci Pre-Fall 16 Campaign Continuing in the same eccentric vein as its SS16 campaign (which starred a skateboarding model holding a peacock), Gucci has unveiled its pre-fall 2016 campaign, which features a surprise cameo from a flock of flamingos. Captured by acclaimed photographer Glen Luchford once more, the ad depicts a cluttered scene of wild plants, old books and patterned rugs, reflecting the house’s vintage-inspired new look. This time, Luchford captures the birds alongside a cast of fresh-faced models including new faces Nicole Atieno and Polina Oganicheva (both of whom you may remember from the house’s SS16 campaign) inside a glass-domed tropical aviary – a fitting setting given Michele’s repeated reference to animals and plants. While the backdrop may contain antiques, Michele’s vision is a modern one – something reflected in the house’s AW16 womenswear show which combined the old and the new, such as Snoopy prints, teddy bear graphics and pieces spray-painted by graffiti artist GucciGhost (aka Trouble Andrew). Watch Gucci’s AW16 pre-fall 2016 campaign film below: Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingThings To Come: porn saves the world in Maja Malou Lyse’s ‘bimbo sci-fi’The Danish artist’s new show premieres at the 2026 Venice Biennale – here, she discusses her fictional future where ‘porn stars rule the world’ and how it reflects our relationship with images todayArt & PhotographyLife & Culture‘She was secretly the landlord’: Readers on their housemate horror storiesOakley FashionGoing ‘field mode’ with Roger ScottBeautyNude awakening: Meet the young people embracing naturismLife & Culture‘Chat was my backbone’: People are now using AI for awkward conversationsArt & PhotographyMeet the photographer behind Olivia Rodrigo’s new eraLife & CultureThe case for wiping your Instagram gridMusicDE Ug: Meet the rappers making Germany cool again Film & TVWhat do sex workers actually think of Euphoria?Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy