Photography by Lea ColomboFashion / ShowGareth Pugh SS14A chlorine heavy, humid atmosphere welcomed a new era for Pugh in colour and softer formShareLink copied ✔️September 25, 2013FashionShowTextIsabella BurleyPhotographyLea ColomboGareth Pugh SS14 Initial reaction: Bug-eyed girls go deep underwater. Atmosphere: Humid, muggy and uncomfortable. Pugh injected the scent of chlorine into the show space, sending us into a strange almost underwater-like state. Unexpected moment: The first look - a pink feather showgirl headpiece worn with a floor-skimming blue dress. This collection marked out new colour territories for Pugh. Stand out look: Reflective latex bodices, reminiscent of the work of sculptor Alan Jones. Surface details: Lots of geometric metallic appliqué. Make-up: Massive sci-fi bug-eyes. Soundtrack: An exclusive mix by long-time collaborator Matthew Stone. Front row: His long-time mentor Rick Owens and French actress Audrey Tautou. Progression: A strong shift in colour palette for the ever-monochromatic Pugh, and the introduction of rounder sharper silhouettes. Viral Moment: Pugh taking a bow in a t-shirt that said, 'Some people are gay - get over it'. Gareth Pugh SS14Photography by Lea ColomboFlowing fabrics and feathers are a return to futuristic form for #GarethPugh's #SS14 show #PFWpic.twitter.com/HnDX9tsrzn— Dazed Fashion Team (@Dazed_Fashion) September 25, 2013. @LiuWenLW in lacquered cyber-girl #garethpugh for #ss14#pfwpic.twitter.com/6jR1KhlK6x— Dazed Fashion Team (@Dazed_Fashion) September 25, 2013 Models: Sasha Luss (@RealSashaLuss), Josephine Le Tutor (@JosephineLT_), Irene Hiemstra, Ondria Hardin (@IamOndriaHardin), Diana Moldovan (@dianalexmol), Juliana Schurig (@Juliana_Schurig), Kate Goodling, Hana Jirickova (@HanaJirickova), Yumi Lambert (@yumilambert), Elisabeth Erm, Maria Bradley (@maria_bradley), Catherine McNeil (@catmcneil), Betty Adewole (@BettyAdewole), Katlin Aas (@AasKatlin), Grace Mahary (@gracemahary), Maud Welzen (@maudwelzen), Lindsey Wixson (@lindseywixson), Liu Wen (@LiuWenLW), Hollie-May Saker (@holliemaysaker), Cora Emmanuel (@coraemmanuel), Devon Windsor (@devwindsor) Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREBenetton has revived its iconic 70s denim line Jean’s WestWNBA champion A’ja Wilson: ‘I want to win everything’Harry Styles and the curse of the queerbait wardrobeOscars 2026: The best dressed stars on the red carpetOscars red carpet: The 17 most controversial outfits of all timeA new Vivienne Westwood exhibition celebrates the designer’s activismRome is where the heart is at Valentino AW26This film captures Naples’ intense love affair with Stone IslandTouching grass was the biggest trend of AW26Mask4mask: Masquerade was having a moment at the AW26 showsCeline is sick of irony! Plus everything you missed at Paris Fashion WeekAdidas tapped the City of Angels for its latest release Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy