PhotographyRiseSha RibeiroThe Milan-based photographer on the New Orleans' Bounce scene and New York's ratsShareLink copied ✔️May 24, 2012PhotographyRiseTextDazed DigitalSha Ribeiro15 Imagesview more + Milan-based photographer Sha Ribeiro frequently explores various subcultures with a particular focus on the music that stems from them. Through his passion for shooting portraits, often producing striking black and white images of his subjects from a raw and honest viewpoint, Ribeiro aims to make a record of all types of beauty. With no formal training and an initial introduction to photography through graffiti, Ribeiro's approach is extremely instinctive and direct. Working with the rats required a lot of patients but after a few shoots I began to understand their behaviour. I told my girlfriend this and she got a little worried Dazed Digital: What do you think the importance of photography is? Why is it your medium of choice?Sha Ribeiro: There are multiple answers to this, but I like to think of photography as the uniqueness of a moment. Photography allows you to dream and create your own interpretation of reality - that fascinates me. DD: Which one of your projects has left the biggest impression so far?Sha Ribeiro: The Bounce music scene in New Orleans. It was interesting to see the coexistence and the respect between gay, transgender and straight MCs. DD: What is it about portraiture that you're so attracted to?Sha Ribeiro: I’m attracted to people in general, I like their beauty. I like their imperfection. I'm attracted to capturing a face or a body that will never be the same again. Beautiful things disappear way too fast so I have to create a permanent reminder. DD: Your project 'Greed' was a unique documentation of rats in New York City. What was it like working with rats as a subject and what did you hope to communicate through the images?Sha Ribeiro: 'Greed' is a direct and explicit metaphor for hunger of money and power. The more you get the more you want, no matter what. Working with the rats required a lot of patients but after a few shoots I began to understand their behaviour. I told my girlfriend this and she got a little worried. I guess, in the end, it's just another portrait of New York City. DD: Many photographers are beginning to add films to their repertoire. Have you ever considered documenting projects by filming instead?Sha Ribeiro: Photographers tend to make videos in the same way they would take a picture. Images by themselves certainly have a narrative but film is a more elaborate medium. Photographers focus more on the visual aesthetic often neglecting the narrative. It's about balancing the two. I’m much more interested in working as a cinematographer than director - it’s much closer to what I already do. DD: What are currently you working on?Sha Ribeiro: We're planning to bringing the "New Orleans Bounce" exhibition to the US and doing a publication for it. I'm also producing a series of fanzines with the artist Francesco Igory Deiana. Text by Zeyna Sy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREThe photography platform taking you inside the world’s best ravesBarragán AW19 InstagramHow to stay authentic online, according to Instagram Rings creatorsThese photos are a refreshing look at the world through the eyes of womenJamie Hawkesworth lenses the human-wildlife conflict in India CrocsTried and tested: taking Crocs new boots on a trial through LondonPlayful photographs of friends dressed in dragTorbjørn Rødland’s photos are an exercise in uncomfortableCampbell Addy teams up with Getty to diversify stock imageryNew photo book celebrates cult model Guinevere Van SeenusTattooist and photographer Madame Buraka opens exhibitionImmerse yourself in Signe Pierce’s neon hyperreality