A number of athletes, creatives, and community leaders create their own logo take, including Eilish, whose slime green emblem stands out
While we’ve still got a good eight years to wait until the Olympics and Paralympics in Los Angeles, a myriad of musicians, athletes, and creators who call LA home have been commissioned by the Olympics’ creative committee to design their own version of the event’s logo.
Billie Eilish is one of the creators selected to redesign the logo, having been giving the newly released emblem and commissioned to play with the logo’s ‘A’ in her own style. The “my future” singer offers up a neon green, italicised ‘A’, a colour akin to her current hairstyle.
Others chosen for the creative project include Reese Witherspoon, YouTuber Lilly Singh, artist Steve Harrington, and several Olympic athletes and champions, including Adam Rippon, Gabby Douglas, Michael Johnson, and Chloe Kim. There are currently 32 versions of the emblem under the banner “Every ‘A’ Tells A Story”.
“Everyone is part of the L.A. story,” Janet Evans, an executive with the organizing committee and a previous five-time swimming Olympic medalist, told the Los Angeles Times. “The best way to capture the energy of Los Angeles and the Games is through a collection of voices.”
Speaking in a video about the project, Eilish explained her design: “The font is the font that I use for my logo, and who knows if that’s gonna be relevant in my life in eight years? But I have this whole thing about not wanting to please my past self or my future self, it’s all about pleasing your pleasant self. I don’t know what my life is gonna be like in eight years, but I’m really just looking forward to the future.”
Continuing, she also explained her love for Los Angeles, where she was born and raised: “Every time I come back I feel back to myself and back to who I am and my roots,” Eilish said. “LA is inspiring in a lot of ways. I love that about LA in the first place, that it’s really diverse, and it’s not just one type of people. The Olympics is the Olympics, that’s everybody all over the world coming together. Eight years from now, I’m looking forward to that.”
Merchandise from Nike and The Hundreds featuring the new logo drops today, including t-shirts, hoodies, and hats.
Last week, Eilish and her collaborator and brother Finneas performed a Tiny Desk session, playing her most recent track “my future” and “Everything I Wanted”. Most recently, Eilish was one of several prominent signatories from the music industry who signed an open letter advocating for police reform in California, alongside Rihanna, Grimes, and Megan Thee Stallion. Speaking at the Democratic National Convention earlier this month, Eilish also delivered a passionate anti-Trump speech, urging Americans to vote like their “lives depend on it”.