Photography Lex LawLife & Culture / FeatureLife & Culture / FeatureCosplay, furries and fandom: photos from London’s anime and gaming conWhere inflatable Pikachus, Hatsune Miku stans and catgirl enjoyers unite for a weekend of cosplay, lip sync battles and gaming tournamentsShareLink copied ✔️August 18, 2023Life & CultureFeatureAugust 18, 2023Text Günseli Yalcinkaya London anime and gaming convention 2023 Last week hundreds of anime fanatics, cosplayers and nipponophiles descended upon London’s Novotel West in Hammersmith for the city’s annual anime and gaming convention, a delightfully nerdy carnival of cat ears, multi-coloured wigs and many, many glow sticks. With stacks of merch stands, gaming tournaments and J-pop idol shows, the convention has earned a reputation over the years for being one of the cursed and chaotic cons this side of the Atlantic (in a good way), with the hotel location recalling Y2K era meet-ups from decades past, and cat-eared maids around every corner. We sent photographer Lex Law (aka street style account @main.character.spotted) to capture the action. Join Dazed Club and be part of our world! You get exclusive access to events, parties, festivals and our editors, as well as a free subscription to Dazed for a year. Join for £5/month today. TrendingWalter Pfeiffer, the cult photographer of beauty, sex and outsidersAs a major retrospective of his work opens in Turin, the Swiss image-maker reflects on magazines, finding success as an ‘outsider’, and why he’s still working at 80Art & PhotographyFashionNipples, nachos and mask4mask: The biggest trends at the Met Gala 2026 Art & PhotographyThings To Come: Porn saves the world in Maja Malou Lyse’s ‘bimbo sci-fi’BeautyNude awakening: Meet the young people embracing naturismFashionMeet the young superfans camping outside the Met Gala Fashion7 major political moments from the 2026 Met GalaFashionMet Gala 2026: The best dressed stars from the biggest night in fashionBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaBeautyClaire Drake’s beauty affirmations: ‘Never be afraid to be a hot mess’