Courtesy of MajeFashion / NewsFashion / NewsMaje switches gears into the fast lane with a wild new collabThe French label feels the need for speed as it joins forces with Hot WheelsShareLink copied ✔️July 1, 2025July 1, 2025TextDazed DigitalMaje x Hot Wheels Loads of us are regressing when it comes to our fashions right now, as we string sugary coloured beads and naff souvenir keyrings from our luxury bags and plaster our chests with bolshy statement tees. Take the Labubu for example: the riot-inducing toy has taken over the industry across the last few months, as likely to be hanging from a pre-schooler’s backpack as it is an Hermès Birkin on the front row of fashion week. The world is rough – might as well have a little fun with what we wear. That seems to be the mindset of Maje this season, too. Best known for its cool, clean, contemporary take on French girl fashion – think striped Breton tees, crisp shirts, soft, second-skin cardigans, and loads of fab indigo denim – the label has pulled a U-turn with an unexpected collaboration. This season, it’s linked up with Mattel’s Hot Wheels – yes, those little cars you or your kid brother were probably obsessed with when you were little – for a neat little capsule dedicated to the need for speed. The line-up consists of tight little baby tees plastered with nostalgic 90s graphics, the cars in question depicted emerging out of flames, which are also depicted across denim workers jackets and slouchy, easy-to-wear bombers. A pleated tennis skirt, strappy vest, and preppy cardigan are given a speedy makeover, while accessories in the form of embroidered dad caps and sleek racer-red patent slingbacks make up the best of the rest. Speed freaks, don’t sleep – the collab is available in strictly limited numbers, so put pedal to the metal before it’s gone. Click through the gallery above for a closer look. Courtesy of MajeEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREMk.gee was the unlikely inspiration for Jonathan Anderson’s Dior showDior AW26 men’s: The highlights from Jonathan Anderson’s sophomore showTudor Rose: Henry VIII is Martine Rose’s AW26 muse Harry Styles is back: Revisiting the internet-breaking Dazed cover shootLouis Vuitton AW26 men’s: Pharrell serves Sherlock Hypebeast-HolmesLexee Smith is dancing (and living) like no one is watchingDavid Lynch meets Real Housewives in OPIA’s latest fashion shootWales Bonner’s new collection is cut from the cloth of Indian cultureFashion’s Italian ‘Emperor’ Valentino Garavani has died Miuccia and Raf flipped the familiar at Prada AW26 men’s Dsquared2Dsquared2 turns up the Heated Rivalry at Milan Fashion WeekRick Owens and Juergen Teller make out for MonclerEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy