Today in Milan we’re back with Mrs Prada to see what she’s been working on when it comes to her AW20 menswear collection. This season, the whole thing took place at the Fondazione Prada, and, as usual, here’s everything you need to know.
Which was apt given most of us spend our lives screaming into one if the memes we constantly repost are to be believed. The floor was laid out with a geometric pattern at the centre of which a 3D cut-out of a horse and its rider stood, and the whole set was bathed in red. So far, so ominous.
QUAVO WAS SITTING FRONT ROW
With its SS20 presentation in September attracting the likes of A$AP Rocky, this year saw Migos’s Quavo sitting alongside Blondie McCoy on the front row. Although there were plenty of other guests in attendance to pack out the Fondazione Prada, our hearts were slightly broken when we noticed a certain Mr Ocean’s was absent from the show, despite staring in its latest campaign.
@WHATMIUCCIAWORE TOOK OVER THE LABEL’S INSTAGRAM
The founder of our former Instagram of the Week was on hand to take over the @prada page for one night only, snapping this cute pic of Mrs P backstage pre-show. As part of another jealousy-inducing moment, he was also allowed to go through the house’s entire archive to pick a look for the show. Honestly: we’re green.
THE PRADA MAN’S GOING TO BE PRETTY REFINED FOR AW20
You heard it here first. Models cross-crossed their way across the floor in a series of grown-up looks, with not an illustrated monster or floppy disc print in sight. On the line-up this season were slim-fit suits in classic tweeds with matching oversized overcoats, jodhpur-style trousers paired with boxy button-down shirts, classic parkas and duffles, and sweater-vests that looked like your granny could have knit them (were she impossibly chic). Overall, the collection had an elevated, equestrian feel: Jeff Goldblum’s going to have to go elsewhere for those snazzy shirts come AW20.
AND THEN, THERE WERE THE ACCESSORIES
Which included heavy-soled boots which looked almost like wellingtons (ideal for mucking out that imaginary horse), as well as a series of bowling and weekend style bags in muted Prada tartans and plaids.