Photography Karl LagerfeldFashion / NewsWillow Smith’s full Chanel campaign is finally hereSee the star’s first campaign for the house, shot by Karl LagerfeldShareLink copied ✔️August 30, 2016FashionNewsTextTed StansfieldChanel eyewear AW16 campaign After releasing some footage taken behind the scenes at the shoot last week, Chanel has debuted its AW16 eyewear campaign starring its newest ambassador Willow Smith. Following in the footsteps of Cara Delevingne who featured in the campaign last season, the 17-year-old star is photographed by Chanel’s creative director Karl Lagerfeld, posing in the brand’s latest eyewear range. “A multifaceted artist, writer-composer-singer and actress, Willow Smith is the embodiment of her generation’s spirit,” reads a statement from the house. While Smith has been wearing Chanel for a number of years, her relationship with the house became more official in March when, after attending its AW16 ready-to-wear show, she became one of its ambassadors – a title held by a small and very select group of Lagerfeld’s muses. However this isn’t Smith’s first foray into fashion – signed to The Society Management in New York and Elite Paris, she also featured in Marc Jacobs’ David Sims-shot AW16 campaign alongside Cher, Kim Gordon and Winona Ryder. Head to the gallery above to see the full campaign, and below to watch its accompanying film. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREThese photos reimagine Barbara Kruger’s seminal streetwear dropBuy a copy of Dazed MENA to support relief efforts in LebanonGianni Versace is getting a major retrospective exhibitionHat summer! Meet the young milliners taking over London fashionKiko Mizuhara on slowing down, shutting up and touching grassWashing-up gloves have made it out the kitchen Stone Island Marina takes us straight to the source for SS26 Crying in couture: Ellie Misner’s new collection is a beautiful disaster OnMeet the creatives turning up the heat in Lagos with Burna Boy and OnThe biggest fashion collabs you missed in MarchIn pictures: Robbie McIntosh captures the next generation of Champion youthBLACKPINK style file: All of Lisa’s greatest fashion momentsEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy