For SS16, the designer transformed the confines of Paris’s historic Grand Palais into an air terminal dubbed “Aereport Paris Cambon”. Naturally, this set was filled with Chanel-branded paraphernalia, including a check-in desk, departure board (which listed the house’s recent show locations including Dallas and Salzburg) and lots of luggage trolleys. All grade-A Instagram bait for the guests of the show, which included star of Chanel’s latest eyewear campaign Lily-Rose Depp and her mother Vanessa Paradis – a spokesperson for the brand since 1991.
Lagerfeld’s usual gang of muses took to the catwalk including Edie Campbell (who opened the show), Mica Arganaraz and Anna Ewers, as well as former Dazed cover stars Kendall Jenner, Lineisy Montero, Molly Bair and Binx Walton. Wheeling roller bags in tow, they modeled a collection that was debuted on the Chanel app prior to the show. The garments themselves mirrored the theme of the show, decorated with airplane badges and matching plane prints. Instead of simply walking down the runway, the models interacted with the set, feigning the process of checking-in to their flights.
“I don't star in movies, I am not a famous singer. I have no scandal and yet I cannot go out in public because they all want to take my picture, so it's almost impossible for me to travel through airports,” Lagerfeld told Dazed co-founder Jefferson Hack, elaborating on why he chose this season’s theme.
It’s not the first time the house have gone aeronautical – their SS12 couture show took place in a full-size replica of a plane.