Fashion / NewsWatch Vivienne Westwood jump in the shower for PETAThe designer dons a shower cap and scrubs up while talking about the downsides of the meat industryShareLink copied ✔️March 18, 2014FashionNewsText Zing Tsjeng It's not every day you see a fashion designer take a shower while engaging you in a lengthy conversation about vegetarianism, but Vivienne Westwood isn't most designers. Ahead of World Water Day on 22 March, the designer has filmed a video for PETA about how the meat industry is depleting the world's water supplies. "I am an eco-warrior, but I take long showers with a clean conscience because I'm vegetarian," Dame Westwood says, going on to explain how rivers are diverted in order to make way for livestock factories and crops grown to feed them. "By avoiding meat, you do more for the environment than recycling or driving a hybrid car." Westwood is well-known for ongoing commitment to political causes: as a long-standing founder of the Climate Revolution movement and an outspoken anti-fracking activist, she's probably the most illustrious enfant terrible in fashion. In this video for Dazed, she talks about why environmental activism is the biggest rebellion of all: Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingIs this the most corrupt World Cup ever?From Donald Trump’s alleged meddling to theories of a pro-Argentina conspiracy, accusations of foul play are taking over the 2026 World CupLife & CultureArt & Photography‘Queer, playful, chaotic and sweaty’: Photos from east London’s HowlDODOFashionDoDo is longing for an escapist Italian summer – aren’t we all!Beauty10 of the hottest Instagram accounts fusing art, sex and eroticaLife & CultureIt’s a sin: Why gen Z are turning against ‘lust’ BurberryFashionWatch: Felicia Pennant and TJ Sawyerr talk football's future with BurberryLife & CultureWhy the smartest person you know is watching Love IslandFashionNicki Minaj features on a new single to celebrate her upcoming Fendi collabEscentric MoleculesBeautyJoin Dazed and Escentric Molecules for a night of scent and self-expressionEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy