Fashion / IncomingFendi's Histoire d'EauWe take a closer look at Fendi's newly restored short, which gave way to the very concept of 'fashion film'ShareLink copied ✔️July 29, 2013FashionIncomingTextJulia van IJkenFendi Histoire d'Eau In 1977, Fendi gave way to the very concept of the 'fashion film' when they captured Karl Lagerfeld’s first ready-to-wear collection for the brand on camera. Directed by Jacques de Bascher, the elusive Parisian dandy who was Lagerfeld’s great love, the 18-minute short ‘Histoire d’Eau’ follows model Susy Dyson, who plays a German tourist in Rome – dressed head to toe in Fendi. On the verge of fantasy and reality, Susy casually strolls and dances through a deserted Rome as she bathes in its fountains, before receiving an invitation to come and try on some Fendi furs, followed by a lunch with the five Fendi sisters. As part of the Fendi for Fountains project, which will fund the restoration of some of Rome’s oldest and most iconic fountains, Histoire d’Eau is currently being screened at an exhibition in Paris. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MORELVMH Prize 2026Vote to decide which designer makes the final round of the 2026 LVMH PrizeInside ADON, the elusive London brand with Timothée Chalamet on speed dialThe rise of EsDeeKid in 5 tracksMugler AW26 takes us on a power trip down memory laneCourrèges AW26 thinks we all have the same 24 hours in a dayDries Van Noten’s stylish school kids flouted the uniform rulesAcne Studios gets the royal treatment for AW26How Team Oakley won gold at Milano Cortina 2026 BurberryKate Moss, Little Simz, and more celebrate 170 years of BurberryIn pictures: David Luraschi captures model of the moment, Serkan Deniz FILAFrom track to concrete: Fila reimagines sportswear in the city for AW26Behind the scenes at Zomer and La Watchparty’s AW26 runwayEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy