Fashion used to be something exclusive: a glitzy, private world solely for the rich and famous, off limits to anyone not in the inner circle. But now, thanks to TikTok, you no longer need an invite to Paris Fashion Week to peek into the industry.

As part of our Icons in the Making series, Dazed and TikTok are bringing you a weekly dose of the platform's names to know. Each week, we’ll profile TikTok creators from one of four categories: entertainment, fashion, beauty and culture. This week, we’re spotlighting four talented TikTok creators who are changing the face of fashion.

On TikTok, brands livestream their runway shows, agents scout models straight from their FYPs, and stylish influencers inspire us with their innovative looks. There’s something for everyone on the fashion side of TikTok, whether you’re a model fine-tuning your walk or just looking for some fresh outfit inspo.

The app’s impact on fashion today cannot be understated – it really has revolutionised the industry – and it’s all thanks to the boundless imagination of its creators.

Icons in the Making: Fashion 

MIA WELLS

Mia Wells is a 20-year-old Chinese model based in London. She’s racked up over 340,000 followers on TikTok, where she shares everything from hair tutorials to styling videos. With her love of bold colours and fun patterns, Mia’s content is a feast for the eyes – plus, her bright orange locks are giving us serious hair envy.

LARA ADKINS

22-year-old Lara Adkins is a content creator with over 544,000 followers on TikTok. Her love of fashion is palpable in every single one of her videos, whether she’s modelling her impressive collection of vintage corsets or dancing around in a pair of chunky boots. She’s a must-follow for anyone who’s into 90s style, with a wardrobe brimming with low-rise denim and crop tops.

LOUIS POWELL

Louis Powell is an actor and model based in London. He joined the app in 2020, and quickly amassed a huge following for his striking fits and distinctive runway walk. Powell’s wardrobe is full of vintage finds from the 70s and 80s, but he often pairs these timeless pieces with his own unique twist, be it dramatic black shades or spiky gelled hair.

VICTOR KUNDA

23-year-old Victor Kunda’s TikTok following exploded after he went viral for pretending to smoke a breadstick. Today, he has over half a million followers, and is better known for his fashion and modelling content. Since building up his impressive following, Victor has attended multiple fashion shows and even modelled for brands like Kurt Geiger.

Meet more Icons in the Making here.