©2026 James B. Beam Distilling Co., Clermont, KY.Life & Culture / NewsLife & Culture / NewsHow to sign up for Dazed and Jim Beam’s game day giveawayYour game day essentials could be only a click awayShareLink copied ✔️ In Partnership with Jim BeamJanuary 23, 2026January 23, 2026TextDazed Digital No matter what team they rep, most fans can agree on one thing: The merch is secretly the best part of any sports fandom. Not to mention, with sports-inspired garb dominating runways and social feeds in equal measure, even those who don’t know the difference between a touchdown and a turnover now appreciate a good athletic ensemble. Speaking of sportswear, if you’re still in need of your next game day look, fear not. Ahead of the Big Game, Dazed and Jim Beam have teamed up to create a limited-edition jersey, which was officially revealed at the spirit label’s New York City event earlier this week. The collaboration, also in partnership with actor and comedian Kenan Thompson, is a part of Jim Beam’s Refresh Your Season campaign, which encourages fans to turn their “lemon” of a season into a Jim Beam & Lemonade and celebrate even when their team’s hopes get cut short. For a chance at copping the jersey, football fans 21+ can enter Jim Beam and Dazed’s Game Day Watching Kit giveaway by filling out the form below. In addition to receiving the limited-edition jersey, the 30 lucky winners will also receive Dazed merch and ingredients to make Jim Beam & Lemonade. In order to score, however, you’ll want to act fast – submissions close on January 26 at 10AM EST. See here for terms and conditions. Drink Smart®. Jim Beam® Kentucky Straight Bourbon Whiskey, 40% Alc./Vol. ©2026 James B. Beam Distilling Co., Clermont, KY Enter the sweepstake via the form below. Please note: this competition is only open to people based in the US. If you can't see the form below, please disable your ad blocker or VPN. Good luck! Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREIs 2026 the year of analogue?Jim BeamJim Beam and Dazed want to help you get game day-readyLimerence is bullshitWhat went down at Elizabeth Arthotel’s 50th AnniversaryIs a new gambling trend driving us toward armageddon?The new relationship dealbreaker: using ChatGPTListen to Tilda Swinton, Mark Ronson and more on Jefferson Hack’s podcastOpenAI CEO Sam Altman’s plan to put AI inside our mindsWant to take a stand against ICE? Here’s how to minimise risk How to date when... you’re chasing your dreamsYoung people are leading a snail mail revivalGrok: Is it possible to escape getting ‘undressed’ by Elon Musk’s AI?Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy