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Joost Jansen (Eindhoven, the Netherlands)

After working at Walter van Beirendonck, the Dutch designer moves on to produce his solo line

Not very often we hear about the Design Academy in Eindhoven, but The Netherlands have a big history in design and well crafted objects. Joost Jansen is part of this new wave like the duo Lucy and Bart who also explore with new materials and play with fashion and the body. After doing an internship at Walter Van Beirendonck, Jansen finished his studies and now is back in Antwerp to continue his work for him. Dazed talks to the young Jansen about his fresh and fast creations.

Where do you live/how old are you?
I live in Eindhoven, the Netherlands, and work in Antwerp and Eindhoven. 25.

Where are you from?
I was born in Eindhoven and never left except the six months of my internship in Antwerp. I just graduated from Design Academy Eindhoven, Man & Identity department.

Why did you become interested in fashion?
I have to say, I am not a fashion designer. I did not study fashion. Officially, I am a product designer.My departments focus is on all fashion related issues, except realizing well-finished garments.Fashion just works for me since it is fast and fresh. You have to count on your instincts and act fast. That is what I like!

Can you tell us about your graduate collection? What was your main inspiration?
Cinderello is a play around the foot. It gives suggestions for new steps into the future,inspiration for the footwear industry. I believe the relationship between shoes, socks and feet are underestimated. I played with transparency, color, deformation and movement. My second project, P O W E R PUFF, is a textile treatment. I developed a technique to create an oversized puff effect on textiles.I designed a mini-collection with extreme 3D-prints, 'glued' the fabric together, instead of stitching it, creating buttons to show the possibilities of the technique.

You worked at Walter Van Beirendonck, tell us about it?
I was lucky enough to be able to do an internship at Walter, where I worked on his first art exhibition, the 2357 project. Afterwards, I helped out with every fashion show in Paris and did graphic work. Starting September I will begin as his assistant designer. It is like a dream come true. Walter is such a warm person and working with him is like a creative rollercoaster ride.

What are the difficulties faced being a designer today?                                                  
Since I just graduated as a designer, it is hard to say. I prefer to be positive and believe in myself and the people around me. So far it works out quite well! As far as fashion is concerned, I believe the most difficult thing is to stick to your creativeness in this world of pre-pre-pre collections.

What are your plans for the future?
To find a girlfriend and share my ideas to make people smile on the streets.

Who is your favourite designer and why?
Instead of repeating names already known by everyone I would like to take this opportunity to name some of my friends, who I believe could become your favourite designer in the near future. Craig Alan Stuart Green, just did his BA mens collection at CSM's print department. We were intern buddies at Walter's, and I believe he is one of the most talented blooming stars. Niek Pulles, graduated from my department half a year ago. He makes the most fantastic (moving) imagery, and collaborated recently with David Carson for Skream's new videoclip. And Digna Kosse. However, too really answer the question, I wish I was born Jutta Kraus.

Where can we see your work?
Both my graduation projects can be seen during the Dutch Design Week 2010 at the Graduation Galleries of the Design Academy from the 23rd till the 31st of October 2010 in Eindhoven. I also have a website:

Photos: Powerpuff by MeinkeKlein, the Cinderello pictures from the film