Haider Ackermann drops Canada Goose campaign in the mountains of Utah

Since stepping into the role of Creative Director at Canada Goose last year, Haider Ackermann has made it his mission to rewrite the rules of outerwear. Known for his sculptural tailoring, poetic palette and a deep sensitivity to form and texture, the Colombian-born designer has brought an unexpected delicacy to the performance brand’s DNA. His second capsule collection under the Snow Goose label, titled Wild Horizon, is less about survival gear and more about taking inspiration from nature.

Following the first drop earlier this summer, the capsule is a meditation on the often unpredictable force of the wild. Shot by renowned photographer Jack Pierson at a remote location in Utah, the campaign stars Australian supermodel Abbey Lee. The resulting visuals lean into the vastness and solitude of the natural world, reinforcing the collection’s message: exploration is as internal as it is external.

Ackermann’s design language remains intact as minimal yet expressive and, above all, grounded in utility. The garments in this drop stay true to the Snow Goose spirit of utility wear, which is tactical yet refined – intended for people who move through the world with intent and curiosity.

Among the standout pieces, the Zephyr Jacket and Tempest Shorts offer lightweight technical performance through seam-sealed, three-layer construction, ideal for windier pursuits. The Vapor Pant, with its convertible zip-off silhouette, is designed for flexibility across changing terrain. Meanwhile, the Valour Parka reinterprets rugged workwear for summer use, and the Solstice Vest channels Canada Goose’s HyBridge® DNA with updated breathability and storage features.

Other highlights include the Zenith Tee, a relaxed-fit shirt finished with graphic motifs of travel and freedom, and the Pulse Long Sleeve Jersey, which features a sporty, slim-fit mock-neck profile with blended embroidered and screen-printed graphics.

The SS25 Snow Goose drop will be available exclusively online beginning August 7. Shop key pieces throughout the article.