We’re stepping into the first major party season after almost two years inside. Armed with gifts, small talk for the ages, and a desperation for feeling glam, how are you going to dress as we return to fashionable festivities and intimate, shared celebration?
In a sparkly, joyful new campaign, Maison Valentino has launched the Party Collection that speaks to those shared moments of jubilance, gift gifting and personal gestures, and shining bright – all the things that we have come to hold close from the time apart in the pandemic. The scenes take place at a stylish, joyful house party, where the soiree’s guests are dressed in a collection that highlights Valentino’s flair for finding harmony in seemingly disparate textures, aesthetics, and colours.
Classic denim is playfully elevated with sequins, and the familiar VLogo sweatshirt is paired with Valentino Garavani Roman Stud accessories, while one model’s jewel-toned evening dress becomes a pair of shorts. Tweed is studded with silver ribbons, and feathers line luxurious looking lurex. The collection’s dresses are embellished with sequins and stamped with fruit-shaped embroidery. All in all, it’s a visual continuation of the Maison’s celebratory tone of voice and an ode to togetherness.
The Valentino Garavani accessories are the stars of the season, highlighting the renewed love of sleek lines, iconic studs, and sharp heels. The colours – deep purples, jewel greens, candy and sparkly pinks, wine reds – are sumptuous and festive, while the silhouettes stay true to the Valentino look. The enduring Valentino Garavani Tan-Go platform sandals make their sky-high appearance in pops of orange, pink, and classic black, and the Valentino Garavani Roman Stud mirror-finish calfskin pumps can be paired with a Valentino Garavani matching mirror bag or Valentino Garavani Swarovski-stoned earrings for a full festive look. The Valentino Garavani Stud Sign bag enables you to go purse first to the dancefloor in party-ready metallic hues and mirror finishes.
Valentino The Party Collection also marks the renewed collaboration between the house and card game and movement We’re Not Really Strangers. WNRS, founded by Koreen, has created custom-designed greeting cards adorn the campaign with playful statements to share with pals and party guests.
To keep up the festive cheer and spirit of sharing and gift-gifting, the Maison also offers a series of personalised services to make the shopping experience even more exclusive, with the Valentino Gifting Concierge. It is an activation of special dedicated services available in selected boutiques around the world.
No doubts, you’ll share a super stylish, happy holiday with Valentino.