Fashion / IncomingUnder My UmbrellaLondon Undercover challenges everything we think we know about umbrellas with their quirky designs and witty take on British icons.ShareLink copied ✔️July 30, 2009FashionIncomingTextKat GeorgeUnder My Umbrella There’s something about London Undercover’s unique creations that makes you wish you were toe tapping and singing in the rain or getting down with Rhianna’s ‘umbrella-ella-ella’ vibe. To most, the common umbrella is purely functional, a convenient practicality to guard against tempestuous weather- but London Undercover sees so much more than ‘waterproof’ and ‘durability’, elements most desired in your garden variety umbrella. Indeed, London Undercover refuse to bow to the dowdiness of boring umbrellas, and have since set about turning the object into a covetable accessory.By combining all the necessary features of an umbrella to ensure it still carries out its intended job, London Undercover also throws in the unexpected element of style. In homage to the watery penchant of British skies, the umbrella comes in four style groups, each influenced buy a distinctly British stereotype. The first umbrella in quintessentially British, leaning towards a vintage gentility that is associated with the smartly dressed Englishman and features an equally characteristic navy pinstripe or a classic tartan check. The second style flows on from the first, with an injection of country side quirk and that cheeky charisma and homely lifestyle the English are renowned for, embodied in umbrella’s printed with English breakfasts and fish’n’chips.The third instalment of London Undercover umbrellas sees the incorporation of rigid regality, interpreted into hounds tooth patterns and neutral checks. The fourth umbrella is the polar opposite to the vision of British royalty, with an eye for the innovative, effervescent rebellion of forward-thinking British culture. With a nod to the mods, this image features the union jack cast in flirty florals and daring checks. Made of recycled materials, and with biodegradable handles and recyclable packaging, London Undercover’s umbrellas are also environmentally responsible. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREOscars 2026: The best dressed stars on the red carpetOscars red carpet: The 17 most controversial outfits of all timeA new Vivienne Westwood exhibition celebrates the designer’s activismRome is where the heart is at Valentino AW26This film captures Naples’ intense love affair with Stone IslandTouching grass was the biggest trend of AW26Mask4mask: Masquerade was having a moment at the AW26 showsCeline is sick of irony! Plus everything you missed at Paris Fashion WeekAdidas tapped the City of Angels for its latest release ZimmermannZIMMERMANN celebrates trailblazing women for AW26 Alysa Liu makes her Paris Fashion Week debut at Louis VuittonMiu Miu AW26: Chloë Sevigny and Gillian Anderson just walked at PFWEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy