It’s officially the summer of Yeezy. After dropping ye earlier this month, Kanye West followed up with a collab album with Kid Cudi, and is producing two more with Teyana Taylor and Nas. On top of that, the designer just revealed the new Yeezy campaign – posting the full series on his Twitter account last night.
Shot by Eli Linnetz – who West worked with on the music video for “Fade” – the images are set in a nondescript location, with a beige wall as the backdrop. Mostly NSFW – the majority of models appear in little (or no) clothing – there are more family-friendly moments, including some children and a baby, all dressed in Yeezy, obvs.
Like the last faux-paparazzi campaign, the images feature Bad Girls stars turned models, the Clermont Twins, and a porn actress who looks just like Kim Kardashian West. Obviously not a coincidence. If you’re confused by the lack of clothes, don’t be. The images are only for one shoe in one colourway, the Yeezy 500 Supermoon Yellow. Maybe there’s more to come – watch this space.