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Léa Deckre AW16 campaign photography Pierre Debusschere
Léa Peckre AW16 campaignPhotography Pierre Debusschere

Pierre Debusschere shoots Léa Peckre’s debut campaign

See two shots showcasing the French designer’s AW16 collection

Acclaimed photographer Pierre Debusschere has shot the debut campaign for emerging French designer Léa Peckre’s AW16 collection.

Debusschere’s work as a photographer and filmmaker has seen him collaborate with Raf SimonsDior, Dazed, AnOther and Another Man, carving out a name for himself for his subversion of digital fashion photography methods.

Here are two shots from Peckre’s campaign, which mark a new direction for the brand, as the designer told us, “this campaign is revealed the day I was supposed to run my show during Paris Fashion week. The campaign announces a new era for the brand, a new way to create and communicate. Like many other actors of the industry, the system is exhausting me as it is.”

She and Debusschere met in 2008, and their collaboration was born of a shared interest in Belgian aestheticism. Speaking on what drew them together, Peckre explained, “I have always been moved by Pierre’s melancholia and vision of romanticism. We share a fascination for religious icons. As for me, I imagine a woman aspiring to fulfilment.” 

To capture the restrained femininity of the “5 a.m” collection, for Debusschere “it was essential for both of us to represent the Léa Peckre's woman: a timeless and naturally beautiful state of being herself.”

In January, the designer is said to be making a big announcement regarding her future plans, so watch this space.