Photography Josh Wilks, fashion Nick RoyalFashion / LightboxGetting feral in the Icelandic wild with Isamaya FfrenchThe beauty alchemist goes on a journey with photographer Josh Wilks, and creates a compelling photo story along the wayShareLink copied ✔️August 16, 2016FashionLightboxTextBrooke McCordIsamaya Ffrench and Josh Wilks in Iceland Having embarked on a 2000-mile road trip across the abandoned enclaves of the United States last year with her creative collaborator Josh Wilks, Isamaya Ffrench is back with a new photo series. While the collaborators’ first series explored the rusty landscapes of North America, this one sees the paid head to the breathtaking Nordic landscapes of Iceland. “We wanted a contrast to the heat and dust of our previous story in Utah and Arizona. Following on from the road trip, we wanted to expand on this exploration where we create a narrative totally defined by the places we find ourselves in,” says Ffrench. “It’s normally just me and Josh but we brought our friend Nick Royal along to style and help us create this Icelandic character.” The character Ffrench speaks of is the protagonist of the story. “It’s Isamaya if she were a semi-feral Icelandic creature. Part nomad, part Mowgli,” explains Wilks. “The narrative was developed by the landscapes we found ourselves in – hunting, dancing, climbing, eating and so on.” Appearing part human, part animal, in Ffrench and Wilks’ words their flame-haired character (played by Ffrench herself), who sometimes appears with pig-like ears bandaged to her head, is “a mythical person, but with primitive human traits.” “We found this an interesting juxtaposition – a lost girl living alone and secluded in a bleak foreign land and adorning herself with things she finds and collects,” says Ffrench. “Isamaya bounding through herds of open-mouthed tourists doing karate kicks in full body paint” – Josh Wilks on the most memorable moment of the trip Spending six days driving from Reykjavik along the southern stretch of the ring road to the east, rather than pre-selecting locations the duo employed the organic approach of stopping exactly where they fancied; whether that be at a glacier, a geyser, a waterfall or one of Iceland’s many rugged black basalt sand beaches. The resulting imagery sees their Icelandic creature fighting for survival, sprinting across the sand with her worldly possessions strapped to her back, taking refuge on a jagged black rock mountain face, scavenging for water and presenting herself to the elements covered by body paint in the rain. The most memorable moment? “Isamaya bounding through herds of open-mouthed tourists doing karate kicks in full body paint,” says Wilks. With the road trip acting as a vehicle for ultimate creative independence, providing imagery that could only be created from such an act of spontaneity, the best part of the process for Ffrench, Wilks and Royal was that the didn’t have to answer to anyone. “There was no-one tapping us on the shoulder saying, ‘We need the Louboutins in this shot’ or, ‘I know the editor and she won’t like this!’” Photography Josh Wilks; fashion Nick Royal; hair and colour Alex Brownsell at Streeters using Bumble and bumble; make-up and model Isamaya Ffrench at Streeters; nails Naomi Yasuda at Streeters using CHANEL Le Vernis; fashion assistant Anne Lauritzen Deconstructed leather waistcoat with fur collar Fecal Matter, pleated silk jacket Freya Dalsjø, customised Undercover trousers from The Arc London, USB cable belt stylist’s own, fur boots The Arc LondonPhotography Josh WilksEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREMoncler is coming for summer with its line of little puffs Nike Nike’s ‘wild card’ Team Kits are already in actionThis Dutch designer’s ‘gay fantasy’ is full of farmers, pirates and sailors Nike Airmaxxing with singer-songwriter Simone RuthRosalía is my religion: Sacred street style from Lux Tour BarcelonaOakley Oakley’s new collection was designed to weather the storm Nike Airmaxxing with multidisciplinary creative Jake EliasThe best fashion exhibitions to see for spring 2026All the best dressed stars at Coachella 2026 Nike Airmaxxing with New York designer Annie Lian PumaPUMA and Jil Sander keep it simple with the K-Street Labubu obituary: Rot in hell you ugly little freaksEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy