Photography by Paolo MusaFashionShowRag & Bone SS15Don't drink the Kool Aid: the New York label explores the meaning of cult, and finds clean cuts, pristine whites and angelic silhouettes at its coreShareLink copied ✔️September 9, 2014FashionShowTextKatherine BernardPhotographyPaolo MusaRag & Bone SS15 Initial reaction: All cool kids go to heaven – a refined, clean take on urban dressing that didn't have a stitch of ruggedness. Given rag & bone’s denim roots, seeing them stick to cotton, canvas and silk, all oversized and floating away from the body, was a refreshing departure. The models drifted more than walked, and all wore delicate beaded prayer necklaces. Cult classic: The boys said they started the collection looking at cults – not in a drink-the-Kool-Aid way, but the kind of clothes that unify people towards a common cause. Though with a palette of golden sun and cloud white, it did look like the collection was poised to be beamed up. Epic sounds: The show had an original soundtrack by Thom Yorke and Nigel Godrich. Check out the SS15 show film, made in collaboration with GoPro below: Expand your creative community and connect with 15,000 creatives from around the world.READ MOREMeet Bhavitha Mandava, the history-making, hobbymaxxing Chanel modelInside Michaela Stark’s provocative, Leigh Bowery-inspired 2026 calendarThe 2025 Dazed 100 USA list is hereBlink and you’ll miss ‘em: Dario Vitale’s greatest Versace hitsTimothée and Kylie really need you to know that they’re still togetherMartine Rose: ‘Limits are good, but I like breaking the rules’Kısmet by MilkaKate Moss takes over London for Kısmet by MilkaFrom Lana to Gaga: August Barron curate their ultimate music video nightInside the world of August Barron, fashion’s disruptive design duoIn pictures: Shalom Harlow’s most iconic catwalk momentsSilver Arrows: Fusing fashion with film noirSo you want to get your hands on Leigh Bowery’s merkin?