Photography by Paolo MusaFashion / ShowRag & Bone SS15Don't drink the Kool Aid: the New York label explores the meaning of cult, and finds clean cuts, pristine whites and angelic silhouettes at its coreShareLink copied ✔️September 9, 2014FashionShowText Katherine Bernard Photography Paolo Musa Rag & Bone SS15 Initial reaction: All cool kids go to heaven – a refined, clean take on urban dressing that didn't have a stitch of ruggedness. Given rag & bone’s denim roots, seeing them stick to cotton, canvas and silk, all oversized and floating away from the body, was a refreshing departure. The models drifted more than walked, and all wore delicate beaded prayer necklaces. Cult classic: The boys said they started the collection looking at cults – not in a drink-the-Kool-Aid way, but the kind of clothes that unify people towards a common cause. Though with a palette of golden sun and cloud white, it did look like the collection was poised to be beamed up. Epic sounds: The show had an original soundtrack by Thom Yorke and Nigel Godrich. Check out the SS15 show film, made in collaboration with GoPro below: Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingThese photos capture moments of beauty and surprise in Mexico CityCo-edited by Nan Goldin, Órale: Love and Death in Mexico City is the only photo book by the late Michel Hurst. Here, his partner Robert Swope discusses Hurst’s work and their decades-long love affairArt & PhotographyFashionStreet style: Parisians strip off at a sweltering Fête de la Musique PumaLife & CultureMeet freestyle footballer Janella HernandezBeautyIn pictures: Lesbians take London for the Dyke March 2026Art & PhotographyThese photos portray life on a tropical island as a beautiful prisonBeautyBella Hadid: ‘Home is within our own hearts’Film & TV9 great films you can watch on YouTube for freeBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaLife & CultureThe World Cup is putting America on trialEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy