This is Product of the Week – a round-up of the Dazed Beauty team and wider community’s must-have beauty buys.

WHAT IS IT?

Brand: Jean Paul Gaultier

Product: Le Male EDT

Price: £72 (75ml)

WHY IS IT SO GOOD? 

You’ve probably crossed paths with that striped torso bottle long before you ever paid attention to fragrance. It appeared on bedroom shelves, in bathrooms, and in nearly every perfume shop window. When Jean Paul Gaultier launched Le Male in 1995, created by Francis Kurkdjian, it became a standout thanks to its sculpted sailor silhouette and a warm-fresh blend that put a new spin on masculinity at the time.

Thirty years later, it’s still recognisable for the same reasons. Mint gives the scent its clean lift, lavender adds that smooth, familiar comfort and vanilla grounds everything with quiet warmth. This year, the brand is marking the anniversary and celebrating the scent's heritage. The imagery nods to Gaultier’s maritime world with sunlit tones, denim, rope and the iconic sailor cap, keeping the masculine identity firmly in focus.

QUICKFIRE QUESTIONS

This product feels like…

That moment you freshen up after a long day by the water and you add one last spray of your favourite cologne as you leave the house for a candle-lit dinner. 

The fictional character who would use this product is…

Jeremiah Fisher from The Summer I Turned Pretty. There’s an easy, effortless confidence to it, the kind that comes with someone who feels at home by the ocean and never tries too hard.

If this product was a song it would be…

“Lost” by Frank Ocean. Smooth and moody with a bit of lift to it, the sort of song that feels familiar even if you haven’t heard it in a while.

It’s the perfect Christmas present for…

The friend whose playlist switches from Drain Gang to Sufjan without a second thought, dresses however he feels that day, and likes a scent that can keep up.

Shop the fragrance below.