Projects / FeatureRay BanRay-Ban and Dazed trace the line between the rock'n'roll pioneers of yesterday and the trendsetters of today.ShareLink copied ✔️February 3, 2010ProjectsFeature When 10,000 rock fans made a pilgrimage to the inaugural Isle of Wight festival back in 1968, they unwittingly set in motion a summer musical migration. As a celebration of the festival's rich musical heritage and the season of sunburns, Ray-Ban and Dazed decided to trace the line between the rock'n'roll pioneers of yesterday and the trendsetters of today. We invited readers to keep an eye on Dazed Digital and Ray-Ban.com where updated you with videos, interviews, and blogs from the Ray-Ban Rooms at 2008s festival where The Cribs, The Teenagers, Mystery Jets and more played out rock anthems while festival revellers turn up, tune in and cop out, while being the first to try on Ray-Ban's all-new Wayfarer colour range. Ray-Ban has been synonymous with the rebel spirit since the days when pilots preferred Aviators to goggles because the nose bridge enabled them to stash a cheeky emergency cigarette. From 150 different models the brand has produced the two best-selling pairs of sunglasses in fashion history, the Aviator and the Wayfarer. We ask today's hottest rock' n' roll Ray-Ban lovers and fashionistas what makes a great gig. Isle of Wight Festival promoter John Giddings who revived the event in 2002 and helms the festival today, oversees every detail and choosing the bands. Often ranked with Woodstock in 1969, and boasting legendary performances from musical giants like Bob Dylan, The Doors and T-Rex, the original incarnation of the Isle of Wight Festival is a landmark in rock history. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingGen Z’s new drug of choice? CaffeineFrom iced matcha lattes to wellness-coded energy drinks to flavoured pouches, caffeine products are everywhere right now – and sober-curious young people are behind the boom Life & Culture Nike FashionNike celebrates the culture of U.S. soccer PumaFashionSalehe Bembury’s Puma collection is a love letter to the football communityFilm & TV7 sex worker-approved films about sex workBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaLife & CultureHelp! My partner is a picky eaterArt & PhotographyDressing for a ball: Dazed serves football couture for summerMusicOlivia Rodrigo: ‘A breakup can be an opportunity to redirect your life’FashionDavid Estrada is throwing fashion fits on the Parsons bathroom floorEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy