It is a truth universally acknowledged that applying for jobs sucks: writing a cover letter, reworking your CV, ultimately getting rejected. Luckily, TikTok has come up with a solution: 30-second video applications.
The video sharing platform has just launched its new TikTok Resumes programme, a channel for users to advertise themselves to potential employers. Anyone looking for work can simply create a short video selling themselves and their past experience, post it to their TikTok with the hashtag #TikTokResumes, and employers on board the scheme will see it.
Job seekers can browse openings via TikTok’s website here, where they’ll find companies including Abercrombie & Fitch, POPSUGAR, Target, Chipotle, and TikTok itself. At the time of writing, positions are only available in the US, though it’s likely the platform will expand if the pilot programme is successful.
“TikTok Resumes is officially open and accepting TikTok video resumes,” Nick Tran, TikTok’s global head of marketing, said in a statement. “We’re humbled to be able to partner with some of the world’s most admired and emerging brands as we pilot a new way for job seekers to showcase their experiences and skillsets in creative and authentic ways. #CareerTok is already a thriving subculture on the platform, and we can’t wait to see how the community embraces TikTok Resumes and helps to reimagine recruiting and job discovery.”
For Gen Z, who are versed in being in front of the camera, this sounds like a great way to sell yourself to potential employers. For a Millennial like me, however, it sounds like hell. Here’s hoping Dazed never fires me!
TikTok Resumes is accepting video CVs for US job openings until July 31 – you can browse the openings and get tips on your application here.