Troye SivanPhotography Danielle DeGrasse

Troye Sivan blossoms in the video for queer anthem ‘Bloom’

The Australian pop star’s new visual brings out the floral bottoming metaphors of its lyrics

“Bloom”, the latest single from Australian pop star Troye Sivan and the title track from his upcoming second album, is a queer anthem that uses floral imagery as a metaphor for bottoming – although he played coy when Dazed asked him about this when we profiled him earlier this year. “It’s 100 per cent about flowers! That’s all it is,” he said with a wink. “Call it whatever you wanna call it. I wanna play that song at every Pride.”

Its video comes directed by Bardia Zeinali, a New York-based videographer and Vogue contributor behind a series of funny, bold-coloured fashion videos. The video visually brings out those flowery lyrics with styling by Kyle Luu, floral arrangements by BRRCH Floral’s Brittany Asch, and hair by Dazed 100-er Jawara. In the video, Sivan shows off a series of looks for Pride month, including red lipstick, a blue feather headpiece, a leather jacket/beret combo, and – naturally – a floral ball gown.

Sivan is playing a handful of shows in June before kicking off a full tour of North America in September.

Watch him perform Sufjan Stevens’s “Mystery of Love” here.

Read Next
Q+AAn interview with IC3PEAK, the band Putin couldn’t silence

As the hardcore ‘audiovisual terrorist’ duo continue their world tour, IC3PEAK’s Anastasia Kreslina and Nikolay Kostylev unpack the bittersweet sentiments behind their latest album, COMING HOME

Read Now

dA-Zed QuizFrost Children answer the dA-Zed quiz

The sibling duo, and former Dazed cover stars, talk their new album fate and hard electro being underrated

Read Now

ListsThe 5 best features from PinkPantheress’ new remix album

We sift through Fancy Some More’s star-studded lineup, spanning Kylie Minogue, Sugarbabes, Bladee and more, to pick our five standout guest appearances on the project

Read Now

EventWhat went down at Dazed and VanMoof’s joyride around Berlin

To celebrate the launch of the new S6 series, DJ Fuckoff, her community, and Dazed Clubbers hit Berlin’s streets for a joyride, that ended in the energetic Joyride Stop at Nature’s Calling Winery

Read Now