Music / NewsKanye’s new video was inspired by Grace Jones and 70s pornJohn Carpenter films, The Fly and Dancing With The Stars were also reference points for the enigmatic ‘Fade’ video, according to its 24-year-old directorShareLink copied ✔️September 1, 2016MusicNewsTextSelim Bulut Kanye West recently stole the show at the VMAs with the premiere of his new video for “Fade”. The video stars G.O.O.D. Music’s Teyana Taylor and her real-life boyfriend Iman Shumpert, and it features some amazing Flashdance-style dance moves, a flock of sheep and a surreal cat face. There have been a few interpretations of the video already. Choreographer Jae Blaze said its ending was about “how amazing Teyana is, and how she's been on the rise, and how she's working, and you are now seeing her blossom into this fierce lioness, this fierce cat”. Teyana Taylor herself offered no explanation, instead saying that “the whole video is deeper than people probably processed it... I get it, but I want them to really figure it out and really understand what’s going on.” Now, the video’s director has explained some of its influences and how it came to be. Eli Russell Linnetz, a 24-year-old filmmaker and graduate of the University of Southern California, is part of Kanye’s inner circle – he was recently involved in the “Famous” art exhibition. He explained that Kanye emailed him a brief for the “Fade” video that granted him a lot of creative freedom. “I just got an email from Kanye superlate at night,” Linnetz told the New York Times, “saying, ‘I want you to direct ‘Fade.’ Space, space, space. ‘Teyana Taylor dancing. Iman Shumpert’... taking thousands of years of culture and throwing them into a single frame or moment. That’s our approach whether it’s ‘Famous’ or ‘Fade’ or fashion or the tour.” Linnetz goes on to explain that the video’s reference points included Flashdance (duh), photos of Grace Jones by Jean-Paul Goude, and 70s and 80s porn. “That was less about the imagery and more about the texture of the skin, the oiliness,” Linnetz explained. He also discussed how everything from Dancing With The Stars to John Carpenter films to David Cronenberg’s The Fly went into the video. He also elaborated on the video’s creative team. “I brought on Guillermo Navarro, who shot Jackie Brown, as the cinematographer. Renelou Padora did the styling, and then Tino (Schaedler) did the art direction. He’s done everything from Harry Potter movies to Daft Punk videos. It all seems fragmented, and then it’s all boiled down to this one image because Kanye is so good about overseeing the people involved.” The full interview is an interesting insight into Kanye West’s process. Read it here. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREK-pop has an AI problemCoals are kickstarting Poland’s dream pop scene RIMOWAGeorge Riley unpacks her favourite travel spots for RIMOWA Evilgiane’s camera roll from his tour with Snow StrippersFinnish alt-pop star Pehmoaino: ‘Art helps us survive this dark country’10 great albums you may have missed in the last three monthsLamb is making ‘electronic lyrical’ music that sounds like no one elseArabic shoegaze duo Kiss Facility speak a language deeper than words‘Nazis can’t dance’: Photos from London’s House Against Hate protest rave5 tracks you can’t miss from March 2026ADL: The best and worst tracks on Yeat’s new album‘A cig in one hand and an inhaler in the other’: Fcukers know how to partyEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy