Photography Gracie BrackstoneLife & CultureWhat Went DownJameson Irish Whiskey amps it up with Fender for London launch eventHosted in London, the Irish whiskey brand unveiled its latest collaboration with the guitar companyShareLink copied ✔️March 25, 2025Life & CultureWhat Went DownTextDazed DigitalIn Partnership with JamesonJameson x Fender20 Imagesview more + For nearly eight decades, Fender has been at the heart of music history. From Jimi Hendrix at Woodstock with his Stratocaster to Kurt Cobain redefining rock with his battered Jaguar, Fender’s guitars have shaped the sound of generations. Now, Fender has teamed up with Jameson Irish Whiskey to launch a limited-edition Jameson x Fender Player II Telecaster® Electric Guitar and Tone Master Princeton® Reverb Amplifier. The collaboration is part of Jameson’s Triple Distilled Collection, a three-part series celebrating creativity, community, and connection. Last Wednesday, St. Patrick’s Day, (March 12) saw the official launch of this special collaboration, hosted at Fender Studios in Central London. The event brought together a mix of artists, industry insiders, and creators to experience the new release firsthand. With live performances, Jameson whiskey cocktails, and an exclusive, intimate look at the bespoke guitar and amp. Here’s everything that went down. IT TOOK PLACE AT FENDER’S ICONIC HOME Photography Gracie Brackstone Fender Studios set the perfect stage for the evening, an immersive space dedicated to music innovation, tucked away in the heart of London. From the moment guests stepped inside, they were surrounded by the rich history of Fender, with walls lined with iconic guitars and amps. THERE WERE SEVERAL PERFORMANCES Photography Gracie Brackstone Irish garage-punk band Sprints kicked things off with their raw, high-energy sound, setting the tone for an evening of boundary-pushing performances. Emerging singer, producer, and guitarist Santino Le Saint followed with a soulful set, his blend of rock and R&B. Closing out the night was DJ ELLADHC (Foundation FM / Shindig), who took over the decks. THERE’S STILL MORE TO COME Photography Gracie Brackstone The Jameson x Fender Player II Telecaster® and Tone Master Princeton® Reverb Amp mark the second release in Jameson’s Triple Distilled Collection. The first drop saw the launch of a limited-edition Jameson bottle designed by Grammy-winning artist Anderson .Paak, while the third drop sees a newly released five-piece streetwear capsule with Awake NY. Head to the gallery above to see images from the night and head here to shop the collabs. Expand your creative community and connect with 15,000 creatives from around the world.READ MOREGrace Byron’s debut novel is an eerie horror set in an all-trans communeNot everyone wants to use AI – but do we still have a choice?ZimmermannKindred spirits and psychedelic florals: Zimmermann heads to 70s Sydney Mary Finn’s message from the Freedom Flotilla: ‘Don’t give up’Are you in a party-gap relationship?For Jay Guapõ, every day in New York is a movieDakota Warren’s new novel is a tale of sapphic obsessionP.E Moskowitz on how capitalism is driving us all insaneVanmoofDJ Fuckoff’s guide to living, creating and belonging in BerlinCould scheduling sex reignite your dead libido?The Global Sumud Flotilla’s mission has only just begunIs inconvenience the cost of community?