As the great Mark Fisher once said, there is no alternative to capitalism. This rings particularly true with the success of Squid Game, a show about a group of debt-ridden citizens who would rather take place in a murderous game show than succumb to capitalism’s slow grind. Ironically, it’s streamed on Netflix.
Now, the Korean Cultural Center in the United Arab Emirates is organising a Squid Game-themed event, where contestants can take part in a series of Korean childrens’ games inspired by the show. There won’t be any killings or a $38 million cash prize, but participants will be in for the chance of winning a coveted green tracksuit, as worn by the characters on the show.
Squid Game was released on September 17 and within 10 days was Netflix’s highest ranking show in 90 countries. It’s become so popular, in fact, that there’s been a surge in green tracksuits and white Vans sales since its premiere last month.