Courtesy of BalenciagaFashion / NewsFashion / NewsAya Nakamura is Balenciaga’s latest musical collaboratorThe voice behind summer banger “Djadja” has joined forces with Demna on a bunch of merch, as well as a Pa Salieu and Pop Smoke-featuring playlistShareLink copied ✔️March 17, 2022March 17, 2022TextEmma Elizabeth DavidsonAya Nakamura x Balenciaga When Demna’s not raging to Rammstein in his studio, seemingly the Georgian designer is as obsessed with French musician Aya Nakamura as the rest of us. How do we know? After tapping the legendary German metallers for a merch collab and specially curated playlist in early 2021, and linking up with RuPaul after that, he’s now joining forces with the “Djadja” singer for his latest drop. This time, Nakamura’s face is plastered across the front of oversized t-shirts, slouchy hoodies, and long-sleeves, with everything finished with Balenciaga logos (obvs). Rounding things off is a silver version of Demna’s in-demand Hourglass bag, onto which the singer has scrawled her signature, which is surely one for the super fans. Speaking of fans, the house has once more enlisted a bunch of Nakamura’s supporters to star in the accompanying campaign. Where Rammstein’s followers were snapped in their bedrooms, many surrounded by merch, this series sees cute kids line up to have photos signed. Check out the collection in the gallery above, and head here to listen to bangers by Pop Smoke, Pa Salieu, A$AP Rocky, and Tems on Nakamura’s Balenciaga playlist. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREThis Dutch designer’s ‘gay fantasy’ is full of farmers, pirates and sailors Nike Airmaxxing with singer-songwriter Simone RuthRosalía is my religion: Sacred street style from Lux Tour BarcelonaOakley Oakley’s new collection was designed to weather the storm Nike Airmaxxing with multidisciplinary creative Jake EliasThe best fashion exhibitions to see for spring 2026All the best dressed stars at Coachella 2026 Nike Airmaxxing with New York designer Annie Lian PumaPUMA and Jil Sander keep it simple with the K-Street Labubu obituary: Rot in hell you ugly little freaksIn the bag! Louis Vuitton gets nosy with new Speedy campaign Revisit this 20-year-old Margiela shoot from Dazed’s March 2006 issueEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy