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Euphoria Alexa Demie and Sydney Sweeney
via Instagram (@euphoria)

Euphoria heralds the age of bitchcore, and more fashion news you missed

Bella Hadid takes a sad Self-Portrait, while Eckhaus Latta drags its ragtag band of misfits to Montreal

Euphoria does a good job at making the life of a teenager look utterly intolerable. Its amorphous, sprawling episodes spread themselves across the drug-addled, the abusive, and the deranged, with enough prosthetic penises to rival Ann Summers. Yet the inner chaos of Cassie, Maddy, Kat, Rue, and Jules gives rise to the most impeccable fashions. Their turmoils hoicked around the body in swooping cut-outs, sinuous crop tops, and McBling tracksuits, their spaghetti straps the only support against another bathroom breakdown. In Euphoria, fashion is a vehicle to snatch attention and one-up the girls, forging a direct line to the bitch within – that internal monologue which scoffs “you better be joking” to just about everything that passes within earshot. And the proof is in our Google history, with searches for “black cutout dresses” increasing by 890 per cent after Alexa Demie wore a stripper dress during the first episode. Similarly, its latest episode caused a 248 per cent surge in demand for “green slip dress” hours after Demie slipped into an archival Blumarine negligee. 

In other fashion news this week, Rihanna debuted her baby bump in vintage Chanel and Kim Kardashian was christened the official face of Balenciaga, meanwhile Dazed’s editor-in-chief IB Kamara and photographer Hugo Comte unveiled their history-bending exhibition, Testament. For everything else that may have passed you by click through the gallery below.