Photography Lea ColomboFashion / NewsFashion / NewsBillie Eilish is officially a model nowThe 17-year-old musician fronts the new MCM AW19 campaign, photographed by Lea ColomboShareLink copied ✔️July 17, 2019July 17, 2019TextDominic Cadogan Unless you’ve been living under a rock for the past two years, you’ll be familiar with Billie Eilish. In fact, like us, you’ll probably be obsessed with her and her slime green roots. After fronting Calvin Klein’s most recent jeans and underwear campaign, the musician has now been tapped to feature in MCM’s AW19 campaign – the first from new global creative officer Dirk Schönberger. “For me she’s a bit of a role model for younger generations, even though she would probably hate the word,” Schönberger explains to WWD. “I’ve seen her play concerts and she tells her fans to be themselves without holding back.” Photographed by Lea Colombo, Eilish appears in the AW19 collection from the leather goods brand, wearing a bucket hat and bumbag in the label’s signature print. “This is such a strong message at a time where uniformity is somehow on the rise,” Schönberger continues. “She’s a game-changer: Not only is she disruptive, but it also feels like she can’t be corrupted. It’s not a marketing trick: She is that person. She really stands out in the current music scene.” MCM AW19 campaignPhotography Lea ColomboEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREBárbara Sánchez-Kane is descending to hell through the mouth of a volcanoA24’s The Drama hoodie is the new Marty Supreme jacketLVMH Prize 2026Inside an exclusive celebration for the semi-finalists of the LVMH PrizeAre wearable sex toys the next frontier in fashion?In pictures: Paris Fashion Week street style in all its gloryLyas: ‘I’m really bad at keeping my mouth shut’MerrellMerrell 1TRL trades the trail for Shoreditch to launch Moab Slide WovenWhich fashion designer would you pass the aux to?Nafsika Skourti is making clothes for the future of PalestineBenetton has revived its iconic 70s denim line Jean’s WestWNBA champion A’ja Wilson: ‘I want to win everything’Harry Styles and the curse of the queerbait wardrobeEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy