Photography Lucie RoxFashion / What Went DownMargiela made a neck pillow – and other news from SS18Models also took to the runway wearing luggage tags, travel pillows and eye masks to the sound of tanoy announcementsShareLink copied ✔️September 27, 2017FashionWhat Went DownTextEmma Hope AllwoodPhotographyLucie RoxMaison Margiela SS18 This season at Maison Margiela, John Galliano continued where he left off in July’s Artisanal collection, exploring the idea of new glamour. For this, he mined those unconscious moments of dressing – like wrapping a towel around your head or making your way through an airport clutching a travel pillow. Here's what went down. THE SHOW STARTED WITH AIRPORT NOISES The all white venue in the Grand Palais was filled with a familiar, if uncanny sound – the noise of airport announcements. They declared imaginary gates for fantasy flights and hinted toward the collection’s travel inspiration. THE COLLECTION WAS ALL ABOUT DECONSTRUCTION Ok, no surprises there. The reference points came mostly from leisure pursuits: riding, shooting, hunting – but these familiarities were stripped and deconstructed. A red hunting jacket transformed into a bustier and was worn over a trench coat, while tweedy jackets and plain t-shirts were dissected to just their skeletons, and accented with feathers. THE BEAUTY FEATURED FEATHERS AND NEON LIPS As well as swimming caps and giant silver spikes which protruded from models heads, the make-up look for the show – courtesy of the legendary Pat McGrath – consisted of bright pink lips. As for the hair, from afar it looked like coloured highlights but at a closer look it was actually strands of feathers woven into the models’ hair. Perfectly matched with their outfits – plucking brilliant. LUGGAGE TAGS ACCESSORISED LOOKS You know the ones – approved cabin baggage, priority, rush. The colourful, graphic tags hung from jackets and bags, which were often attached to other smaller bags – think glam, avant-garde backpacking. Maison Margiela SS18Photography Lucie Rox THERE WAS A MARGIELA NECK PILLOW Très chic for your next long haul, non? Model Teddy Quinlivan hit the runway with a padded white flight pillow cradling her neck, while others carried plump cushion bags – a new style called the Glam Slam. Travelling in style, the Margiela way. Expand your creative community and connect with 15,000 creatives from around the world.READ MORERick Owens and Juergen Teller make out for MonclerOoh Be Gah! Your fave Coach fits just landed in The Sims 4Golden Globes 2026: A best dressed blackout for Hollywood’s biggest starsDemna drops his first Gucci campaign, plus more fashion news you missedBella Hadid resurrects Saint Laurent’s iconic 00s It-bagThe coolest girls you know are still wearing vintage to the gymYour AW26 menswear and Haute Couture cheat sheet is hereJeremy Allen White and Pusha T hit the road in new Louis Vuitton campaignNasty with a Pucci outfit: Which historical baddie had the nastiest Pucci?Inside the addictive world of livestream fashion auctionsCamgirls and ‘neo-sluts’: Feral fashion on the global dancefloorBrigitte Bardot: Remembering the late icon’s everlasting style