Photography Lucie RoxFashionFirst LookWatch: up close with Dilara Findikoglu’s gothic gangIn the eerie surroundings of Sir John Soane’s museum, see the LVMH Prize nominated designer’s AW17 collection come to lifeShareLink copied ✔️March 24, 2017FashionFirst LookTextVanessa HsiehDilara Findikoglu AW17 After staging her debut LFW presentation in a Soho strip club, designer Dilara Findikoglu brought her brand of punk femininity to the neoclassical Sir John Soane’s museum for AW17. The heritage features of the building, once the home of the famous architect and collector, provided the perfect backdrop for the designer’s dark, historical clothing. Of course, it wasn’t all rooted in the past – Findikoglu also premiered a collection of merch for none other than the Lord of Darkness himself, Marilyn Manson. With its appropriate dark metal soundrack by Ghold, a new film by fellow CSM graduate Alexander Ingham Brooke gets up close with the collection. Complete with a red hue (the designer’s signature colour) and decaying roses, the film captures the clothing’s ‘Welcome to Purgatory’ essence, with the presentation styled by Another Man’s Ellie Grace Cumming. Mixing evocative images of dying roses with cuts of the clothes and painted faces, it could easily be the opening to a Manson music vid. The film is an ode to Findikoglu’s refreshing anti-establishment energy – the spirit that has made her so interesting to follow (and earned her a nomination for the prestigious LVMH Prize). As she told Dazed in our latest issue: “I feel more comfortable when I fight for it, (when) it’s not given to me. Everything I’m doing is questioning the system and going against it. I think that people are a bit scared to come near me!” Watch the video below. Music “Despert Thrang” written and performed by Ghold. Published by Ritual Productions.@dilarafindikoglu | @asturinghambrooke Expand your creative community and connect with 15,000 creatives from around the world.READ MOREDemna drops his first Gucci campaign, plus more fashion news you missedBella Hadid resurrects Saint Laurent’s iconic 00s It-bagThe coolest girls you know are still wearing vintage to the gymYour AW26 menswear and Haute Couture cheat sheet is hereJeremy Allen White and Pusha T hit the road in new Louis Vuitton campaignNasty with a Pucci outfit: Which historical baddie had the nastiest Pucci?Inside the addictive world of livestream fashion auctionsCamgirls and ‘neo-sluts’: Feral fashion on the global dancefloorBrigitte Bardot: Remembering the late icon’s everlasting styleA look back on 2025 in Dazed fashion editorialsMaison Kébé: The Senegalese brand taking African craft worldwideRevisiting the most-read fashion stories on Dazed in 2025