Photography Donald GjokaFashion / ShowVersace celebrates diversity, strength, and individuality‘This is a collection about the power of women, and women who know how to use their power’ said Donatella – here’s what went downShareLink copied ✔️February 24, 2017FashionShowTextVanessa HsiehTextTJ SidhuPhotographyDonald GjokaVersace AW17 Donatella Versace took over Milan Fashion Week earlier this evening, staging her latest Versace offering just days after turning Kensington into her Versus club kid hangout. Teasing the line-up in video interviews with models including Adwoa Aboah, Kiki Willems, Teddy Quinlivan, and the Hadids (naturally) before the show, the house knows how to build excitement – here’s what you missed. THE SET WAS DARK AND NEON Like the Versus Versace rave cave last week, Donatella’s set for main Versace line’s womenswear offering was totally dark, with only a thin line printed on the runway like a neon strip for the models to walk down. Giant LCD screens flashed as the show opened with the sound of thumping bass and the word “EQUALITY” echoing on repeat. Backstage at Versace AW17Photography Donald Gjoka IT WAS ALL ABOUT LOVE, UNITY AND EMPOWERMENT The same word appeared printed all over the clothes, along with “LOVE”, “UNITY,” “STRENGTH” and “POWER”. Bright flashes of colour shot through the black, mirroring this mood, while tinted glasses and matching puffa jackets gave the collection an overall sense of fun and freedom. The Versace woman’s signature sexiness was less overt, incorporating demure dresses – though these were still sheer, naturally – florals and ruffles. As Donatella’s girls marched in unison at the end of the show, there was a sense of empowerment – something Versace’s creative director had been hinting at on the luxury house’s Instagram page. Backstage at Versace AW17Photography Donald Gjoka VERSACE’S GIRLS WENT PUNK The Versace woman is powerful, and the make-up definitely matched that attitude this time. In pre-show teasers, Bella, Gigi and the rest of the girls were pictured getting their war paint on – but not just on their faces. Dramatic all-over lid black cat eyes peeked out from under hair streaked with either blue, red, or yellow – a throwback to our dream teen cuts. Backstage at Versace AW17Photography Donald Gjoka SOME ICONIC MODELS MADE AN APPEARANCE Though Donatella is famously fond of her millennial models (she always features the Instagram holy trinity of Gigi, Bella and Kendall), this one was for everyone. Seasoned model Amber Valletta took to the catwalk in Donatella’s designs, while Naomi Campbell watched front row. In the designer’s own words, this was “a collection about the power of women and women who know how to use their power. It is a call for unity, and the strength that comes from positivity and hope.” That’s a message we can get behind. Backstage at Versace AW17Photography Donald GjokaEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREBrit Awards 2026: The best dressed stars on the red carpetMoschino turned its AW26 runway into a reality show Reebok Your favourite Reeboks are getting a makeoverStreet style AW26: Maximalist dressing is alive and well in LondonGucci AW26: Everything you missed at Demna’s blockbuster runway debutStill got it! The 00s Mulberry Bayswater bag is making a comeback Antonio MarrasAntonio Marras wants us to stop and smell the roses for AW26 Reebok How Dazed Clubbers are styling their Reebok ClassicsPrada’s frazzled Italian women stripped off multiple times adidas OriginalsSamuel L Jackson is on a quest to find his SuperstarsDiary of a debut: Inside Petra Fagerström’s London Fashion Week breakoutDazed China is launching in June 2026 – here’s what you need to knowEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy