Photography Elaine ConstantineFashion / NewsElaine Constantine shoots Warehouse AW16’s campaignThe brand taps the cult British youth photographer and model Vera Van ErpShareLink copied ✔️October 6, 2016FashionNewsTextVanessa HsiehWarehouse AW16 campaign In images shot by cult photographer, Elaine Constantine, British high street brand Warehouse channels its original innovative spirit for its latest AW16 campaign. Known for her fresh take on British youth culture – both through photography and film (having also directed the eponymous tribute to the 60s music and dance movement Northern Soul) – Constantine, here, turns her lens to the new Warehouse woman. The campaign marks Warehouse’s first since Alasdair Willis took over as brand consultant. Speaking on its new direction, Willis says, “the idea behind the campaign was to reflect the new Warehouse brand position and attitude of our woman within her urban environment.” Embodying this woman is Dutch model Vera Van Erp, who joins an impressive history of representatives for the brand with the same “strength and directness,” including supermodel Naomi Campbell. Van Erp stars in these images, which are inspired the paintings of Italian master Caravaggio (in the way the Warehouse woman “is glimpsed between shadows and caught in strong shafts of light”) and Christopher Nolan’s Inception. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MORE New BalanceNew Balance heads to Amsterdam to launch collection with Lack of Guidance New BalanceExclusive: New Balance and Lack of Guidance show football knows no borders PolaroidThree Dazed Clubbers on documenting a complete digital detoxBallet continues to thrive thanks to Saul Nash’s designsTechno-fascist fashion: Why Silicon Valley is moving into menswear080 Barcelona Fashion7 names to know from 080 Barcelona Fashion WeekOakley Going ‘field mode’ with Kellyn WilsonOakley Going ‘field mode’ with Emi MatsushimaZara Larsson: ‘The second I come home, all my clothes come off’Designer Sofía Abadi is creating a hyper-femme world Oakley What Went Down at Oakley’s Field Gear Line Collection launch When exactly did the Coachella aesthetic become so soulless?Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy