FashionNewsWillow Smith is the new face of ChanelThe star features in the house’s new eyewear campaign shot by Karl LagerfeldShareLink copied ✔️June 27, 2016FashionNewsTextTed Stansfield In March this year, Karl Lagerfeld chose Willow Smith to be a new Chanel ambassador, an honour which only a select few – including Kristen Stewart and Lily-Rose Depp – share. Today, the young singer, songwriter and actress has been unveiled as the star of the house’s AW16 eyewear campaign, shot (as Chanel’s campaigns always are) by Lagerfeld himself. “Swathed in jewels from the Fall-Winter 2016/17 Ready-to-Wear collection, she breathes new energy into the world of Chanel eyewear,” a statement from the brand read. Lagerfeld met Smith in 2014, when he shot her for V magazine, and since then she’s sat on the front row at Chanel’s shows, including its AW16 show at Paris Fashion Week in March. Signed to The Society Management in New York and Elite Paris, this isn’t the star’s only notable campaign of late – she also featured in Marc Jacobs’ David Sims-shot AW16 campaign alongside Cher, Kim Gordon and Winona Ryder. Expand your creative community and connect with 15,000 creatives from around the world.READ MOREBompardEimear Lynch captures the quiet rituals of girlhood for BompardThe 25 most stylish people of 2025, rankedDHLSigrid’s guide to NorwaySinéad O’Dwyer is heading to The Light House for ChristmasIn pictures: The most memorable street style of 2025Lenovo & IntelThe Make Space Network wants you to find your creative matchLottoLotto brings football fashion to North America ahead of the 2026 World CupDo NOT try and have sex with Jonathan Anderson’s solid bronze peachTimothée Chalamet wants to dress Fakemink and Susan BoyleHow a DIY fashion show united Manchester and China for one night onlyLeather pups, Labubus and a Versace fallout: 2025’s wildest fashion momentsOakley Bad Education: Oakley goes back to school for AW25