Your first look inside fashion’s rule-breaking new mag

Over the last few years, there's been a lot of talk about the future of print magazines. Would they be swallowed up by the internet, or come to be enslaved to advertisers? Obviously, we think not – and we’re not the only ones. Totally unfazed by any whispers of uncertainties is King Kong, an entirely independent fashion magazine who have just debuted its first issue – a 430+ page tome with no less than four covers. 

Inspired by the Guerrilla Girls, the Berlin and London-based magazine features iconic actress and Yves Saint Laurent muse Catherine Deneuve, artist and Miu Miu campaign girl India Menuez and musician Brooke Candy as cover stars, with a further spot going to an editorial by guest fashion director (and Dazed alumnus) Nicola Formichetti. The magazine is dedicated to “pushing the boundaries of art and fashion”, and gave only one direction to its contributors: that there was no direction. Instead of working to a set of rules or restrictions, the photographers, stylists and artists recruited were free to go wherever they chose.

Inside, features include an editorial captured on the streets of Russia by Dazed contributor Masha Demianova, a shoot by rising South African star Kristin-Lee Moolman which used clothes scrounged from skips, musical duo The Garden shot in the now-closed George and Dragon and much, much more. There’s also a heavy-focus on the arts, with content straddling the line between the iconic (Allen Jones, Ulay, Peter De Potter) and the emerging. Click through the gallery above for a sneak peek, and pick up your copy in locations worldwide, including IDEA at Dover Street Market and Artwords.