Stating to WWD, Jenner said of the shoot: “It was super fun. Every girl loves posing in her underwear. It’s always fun to do that... I’m close with Joan, and me and all the girls are friends.”
With the AW15 campaign, dubbed “The Original Sexy”, Jenner has now firmly positioned herself in the legacy of the cult Calvin Klein Underwear girls, one that includes the ever-iconic Kate Moss (remember those Marky Mark pictures?). The model’s latest campaign has cemented her reputation as one of the industry’s most in demand – and those 30 million followers on Instagram can’t hurt much either.