Fashion / NewsPrada unveils its couple-heavy pre-AW15 campaignJulia Nobis, Natalie Westling and new Prada favourite Aya Jones star in the imagesShareLink copied ✔️April 29, 2015FashionNewsTextZing TsjengPrada pre-AW15 campaign If Prada's SS15 ads with Gemma Ward was a monochrome portrait of ladies-in-waiting, its pre-AW15 campaign is Miuccia Prada's version of a uniquely sombre high school prom picture. Channelling a distinctly more youthful vibe, Steven Meisel shoots models in boy-girl pairs to explore the push-pull relationship between men and women. "Gender’s complexities and contradictions have always been an essential, evolving question for Prada," a release from the brand reads. "What do men take from women? What do women keep for themselves? The most profound influences from one to the other are often the least apparent, the least visible. These exchanges still charge the cultural sphere." Prada rising star Aya Jones yanking at Artur Chruszcz's collar; Natalie Westling looking flat-footed and stern with her arm draped posessively over Niels Trispel – as with any Prada campaign, there's dramatic tension if you know where to look. The devil's in the details. Maartje Verhoef, Willow Hand, Artur Chruszcz, Johannes Spaas, Finnlay Davis, Julia Nobis and Tim Schuhmacher round up the cast. Check out Prada's last campaign with Gemma Ward here. Prada AW15Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREStreet style AW26: Maximalist dressing is alive and well in LondonGucci AW26: Everything you missed at Demna’s blockbuster runway debut Reebok Your favourite Reeboks are getting a makeoverStill got it! The 00s Mulberry Bayswater bag is making a comeback Antonio MarrasAntonio Marras wants us to stop and smell the roses for AW26 Reebok How Dazed Clubbers are styling their Reebok ClassicsPrada’s frazzled Italian women stripped off multiple times adidas OriginalsSamuel L Jackson is on a quest to find his SuperstarsDiary of a debut: Inside Petra Fagerström’s London Fashion Week breakoutDazed China is launching in June 2026 – here’s what you need to knowHere’s everything you missed at London Fashion Week AW26Medusa’s Lover was the main attraction at Di Petsa AW26Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy