Initial reaction:

Space cowboys seen through Marcelo Burlon’s Argentinian lens. What started as a journey in Burlon’s native Patagonia ended up in some unknown future, where silver puffa jackets and motorbike accents rule the roost.  

Not just a t-shirt:

What grew from a t-shirt and sweatshirt brand is now a fully fledged womenswear label, as Burlon appeased demands of retailers with an added vernacular of dresses, ponchos and knitwear. His roster of motifs and patterns were replicated in 3D printing or delicate silver embroidery, details which added a touch of craft and will get County of Milan Insta-fans hot underneath the collar.  

Stand out look:

The MA-1 bomber jacket shows no signs of abating, but Burlon’s version has real military pedigree, created with Alpha Industries and embroidered with Patagonian patterns.