Forget caffeine, forget clay, forget manuka honey, the beauty industry has a new obsession: jelly. It’s summer, you’re sweaty, your powdered make-up is clogging up your pores, just sitting there unblended, your lotions and potions are too heavy, and whatever else that was lying at the bottom on your make-up bag has started congealing on your skin. Just stop, it’s time, you’re ready for this jelly. Lightweight, long-lasting, hydrating, easily blendable, and cooling on the skin, the K beauty-born trend is your new best friend this summer, whether that's in skincare or in make-up. Yup, we’re talking jelly bronzers, jelly lipsticks, jelly highlighters, jelly everything. Want that dewy summer glow? Jelly. That healthy glassy sheen? Jelly. Here are some of the best finds below.
