Following last week's announcement that Lila Moss is the new face of Marc Jacobs Beauty, we can now exclusively reveal her first campaign for the Leopard Frost Collection.

Inspired by his love of leopard print, this season Marc Jacobs is urging us to trust our animal instincts. The coveted range features a selection of high impact Lip Frost Lipsticks, which come in five metallic shades ranging from the pale pink ‘diva’ to the coppery ‘detox’ brown, as well as the Eye-conic Frost Eye Palette which contains a mix of seven new shades that have your AW18 covered.

Fronting the David Sims shot campaign is a sultry-looking Lila. For the look, make-up artist Diane Kendal created a smokey aubergine-hued eye, using a mix of frosty finishes and creamy matte shades from the collection’s new Eye-conic Frost Eye Palette, meanwhile lips are a youthful shimmery pink.

Since last week’s launch, the 16-year-old model has also made her social media debut, with a public Instagram account that has already garnered a 17k strong following. 

Marc Jacobs’ Leopard Frost Collection hits Harvey Nichols in store and online this Thursday and will be available until December