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Fabric x Village Green

The former design team for the London superclub speak to us as they celebrate ten years of running an all-star label series with endlessly creative and eerie artwork for each release

It's now been ten eventful years since London's nightlife staple, Fabric, started up their iconic label as an outlet for their artists' prestigious mix compilation series. Their considered selections resulted in an all-star history of DJs and producers involved, championing both established and current music-makers. Whilst their 'Fabric Live' compilations feature the likes of Simian Mobile Disco, A-Trak, Sinden, Diplo, and Spank Rock, the 'Fabric' series focuses on more techno and house-orientated artists such as Carl Craig, Andrew Weatherall, Matthew Dear, to Claude VonStroke.

Another element of appeal throughout the clubbing institution's ten years of releases is their flawless and endlessly creative artwork. Having formerly worked with design agency Village Green, the mixes have always kept up impeccable visuals, from somewhat eerie and dark imagery with an underlying sense of unease to the straight-up weird and bizarre. Here we speak to Jonathon Cooke of the design team about his artistic influences and years of dedicated work with Fabric towers...

Dazed Digital: How would you describe your work for the Fabric artwork, if you can?
Jonathon Cooke:
My work for Fabric reflects my fascination with nature, history, and art.

DD: Where do you draw your inspirations for your work for them from? Some of them have been quite dark and eerie of sorts?
Jonathon Cooke: I take that as a compliment. I like the more strange and visceral parts of nature - especially things around folklore, and the English landscape in winter.

DD: What are the factors to think about when solely designing for a series of nights/a club/covers?
Jonathon Cooke: It's really important to me that the work doesn't have anything to do with nightclub culture, and has elements of surprise and mystery.

DD: How do you aim to appeal to 'relevant/suitable' punters through your art? Do you aim to attract a certain crowd from them?
Jonathon Cooke: No, I never think about that.  It's for everyone and anyone.

DD: What are you working on now?
Jonathon Cooke: At the moment I’m working on a children’s book and a vintage clothing online concept for men.