Music / IncomingBig Red Button On The RadarBig Red Button tell us the story behind shooting a video The Rakes video.ShareLink copied ✔️September 20, 2007MusicIncoming As Dazed Digital has teamed up with the Radar Festival, they asked us to tell you a little about what happened to us since we made an animated music video for Peace and Love by Quasi that was entered into last years festival.Since then the video has gone on to have further success, and has been featured in industry magazine The Reel and Shots, and screened at film festivals both in the UK and internationally.We have also signed to a couple of production companies and are now represented by Agile for music videos and Hotspur and Argyle for commercials. This has led to a number of opportunities and interesting projects. We have directed virals for Lynx and Ford and a recent music video for The Rakes' track The World was a Mess but his Hair was Perfect.Working with The Rakes was an excellent experience. We met the band beforehand to talk over our idea and after that they pretty much trusted us to get on with it. The track is a sardonic portrait of vacant hipsters swanning around against a backdrop of catastrophic world events. We took quite a literal approach and decided to cast The Rakes as disenchanted hairdressers in a sickeningly trendy salon, whilst outside the windows fights and riots break out as the end of the world approaches.We didn't have much money to make the video and the idea called for a lot of extras so we put a posting on The Rakes' MySpace page asking for volunteers and had an amazing response. On the actual shoot we had four hairdressers and make-up artists pruning, tweaking and sculpting the fans into the chic models you see in the video.The rioting scenes outside the windows of the salon called for even more extras, and the nature of the location meant that we were shooting these scenes at three in the morning on a rainy bank holiday Monday. Not surprisingly, most of the seventy or so people who were willing to run up and down a cold street at night in the rain for no money had already had a drink or two. Or three. The scenes of uncontrolled chaos are pretty genuine. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingTender portraits of Vietnamese youth in BerlinPhotographer Tracy Dong’s series Reassemblage portrays her chosen home among the Vietnamese diaspora in Berlin, and rectifies an act of historical erasureArt & PhotographyArt & PhotographyDressing for a ball: Dazed serves football couture for summer PumaFashionSalehe Bembury’s Puma collection is a love letter to the football communityFilm & TV7 sex worker-approved films about sex workBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaLife & CultureIlia Malinin breaks the ice – and his silenceMusicOlivia Rodrigo: ‘A breakup can be an opportunity to redirect your life’BeautyThe sexiest flesh-baring Instagram accounts you need to followFashionGriff: ‘Finding my style was almost a defence mechanism’Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy