Via Instagram @michelgaubertMusic / Sound of FashionHow K-pop star G-Dragon took over Paris coutureWith his eccentric style, the musician is an icon in his native Korea. Now, the fashion elite are catching upShareLink copied ✔️July 16, 2015MusicSound of FashionText Taylor Glasby G-Dragon at Paris Fashion Week As leader of boyband BIGBANG for the past nine years, G-Dragon has not only been a top-tier pop star throughout Asia, but a fashion icon too. A natural style chameleon, his taste is fluid and far reaching: in his wardrobe, off-the-runway pieces from Givenchy, Saint Laurent, Rick Owens and Balmain mingle with avant streetwear from Hood By Air, KTZ, Ambush. Perhaps it's no surprise that the front row invites from designers such as Yohji Yamamoto to Lanvin have been forthcoming since 2012, but this Paris couture season marked G-Dragon’s entrée into the big leagues. The 26-year-old brought a shock of colour to the Chanel Casino, where he threw dice and rubbed shoulders with Kristen Stewart, Lily Rose Depp, Julianne Moore and Kanye West. Savvy move, Chanel – and a one-up to LVMH, invested a cool $60 million in G-Dragon’s parent record label YG Entertainment last year. Revisit some of his #PFW diary here, and check out his top 5 most eye-popping music video moments. G-DRAGON'S FIVE WILDEST MUSIC VIDEOS G-DRAGON – "HEARTBREAKER" BIGBANG – "BANG BANG BANG" BIGBANG – "FANTASTIC BABY" G-DRAGON – "CRAYON" G-DRAGON – "CROOKED" Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingIlia Malinin breaks the ice – and his silenceHe does things on a skating rink that were once thought impossible. But the ‘Quad God’s’ setback at this year’s Winter Olympics brought new fire and energy to a skater seen by many as the greatest of all time Life & CultureBeautyThe rise of the intellectual tattoo Nike FashionNike celebrates the culture of soccer ahead of a summer shaped by the gameLife & CultureWhy so many young people are training to be death doulasLife & Culture5 times ‘Quad God’ Ilia Malinin did the impossible on the iceBeautyHoroscopes June 2026: The stars say love deeply and risk embarrassmentBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaFashionWho’s that chick? Eloise Parry’s portrait of Ivy StewartFilm & TV7 sex worker-approved films about sex workEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy