Photography Evan SchreiberFashionShowTommy Hilfiger AW15 + livestreamGame on: team Tommy drafts Jourdan Dunn, Gigi Hadid and Binx Walton to sport reworked American athletic staplesShareLink copied ✔️February 16, 2015FashionShowTextSarah YoungPhotographyEvan SchreiberTommy Hilfiger AW15 Initial reaction: All-American girls hit the runway (or the pitch) in reworked retro sportswear. It’s a touchdown: When you’re celebrating thirty years in the business, you can afford to have a little fun. For AW15 it was game on – the show was staged on a faux football field, stadium-style screens counting down dramatically as the show kicked off and Tommy Hilfiger’s team of models emerged from the locker room. Americana reworked: It was the perfect setting to play with the established codes of American sportswear. Football jerseys borrowed from boyfriends were reworked in leather and wool, while typical Americana fabrics – shearling, denim and flannel – were topped off with helmet motifs and partnered with wedge-heeled football boots. Inspired by iconic 70s actress Ali MacGraw, the collection served as a love story for the women of Hilfiger’s past, present and future, with the likes of Binx Walton, Anna Ewers, Gigi Hadid and Jourdan Dunn bringing it for today’s generation. The soundtrack to Tommy Hilfiger AW15: Expand your creative community and connect with 15,000 creatives from around the world.READ MOREMaison Kébé: The Senegalese brand taking African craft worldwideRevisiting the most-read fashion stories on Dazed in 2025Lenovo & IntelInternet artist Osean is all for blending art and technologyMeet the Irish designer illuminating Zara Larsson’s Midnight Sun eraBompardEimear Lynch captures the quiet rituals of girlhood for BompardThe 25 most stylish people of 2025, rankedSinéad O’Dwyer is heading to The Light House for ChristmasIn pictures: The most memorable street style of 2025LottoLotto brings football fashion to North America ahead of the 2026 World CupDo NOT try and have sex with Jonathan Anderson’s solid bronze peachTimothée Chalamet wants to dress Fakemink and Susan BoyleHow a DIY fashion show united Manchester and China for one night only